Stern + Associates

NOVEMBER 15, 2024

Now an independent entity, BlueSky aims to address many of the criticisms leveled at traditional social platforms, such as content moderation challenges, algorithmic bias, and data privacy concerns. BlueSky’s emphasis on privacy can enhance your brand’s reputation among increasingly privacy-conscious consumers.

Social Media 117

Social Media Privacy Media Twitter 117

5W PR

APRIL 3, 2025

When organizations face public scrutiny, their response makes the difference between maintaining stakeholder confidence and suffering permanent reputation damage. This “reputation capital” provides a buffer during difficult times. The resulting crisis caused $65 billion in damages and severely damaged BP’s reputation.

Ethics 78

Ethics Leadership Crisis Training 78

5W PR

MARCH 5, 2025

Data breaches, privacy scandals, and security incidents can strike AdTech companies without warning, threatening both customer trust and market value. According to a 2023 PwC survey, 69% of organizations that successfully navigated major data breaches had established crisis communication plans in place beforehand.

Privacy 78

Privacy Crisis Communications Crisis Crisis Management 78

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. Data and more data.

Trends 157

Trends Privacy Data Reputation 157

PRSay

SEPTEMBER 24, 2019

18, BEPS hosted a Twitter chat to discuss the legal and ethical issues surrounding online data use in PR practice. Since online data is a growing area in PR practice, it was important to examine this research tool in context with the Code of Ethics and current laws and regulations. Data misuse occurs in two main areas.

Ethics 123

Ethics Data Strategy Privacy 123

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. On a content site created by the agency it accused Google of unsavory business practices and noted that Apple collects personal data of users. Do no harm, in other words.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

But in the real world, such admissions may make the hacked party vulnerable to litigation or further reputation harm. The best privacy crisis is the one that doesn’t happen, of course. The post When A Privacy Breach Is A PR Crisis: How To Avoid It appeared first on Crenshaw Communications. Screen vendors and contractors.

Privacy 120

Privacy Crisis Policies How To 120

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. The right PR plan means a new brand can grow a reputation as a major player – or an up-and-comer — in a given category. News creates a market presence.

Technology 246

Technology Company Banking Education 246

5W PR

MARCH 12, 2025

Recent data from Deloitte shows that 91% of customers consider brand trust a key factor when selecting cybersecurity providers. Transparent Communication Clear communication about security practices, incident response protocols, and data handling procedures forms the bedrock of ethical cybersecurity branding.

Case Study 78

Case Study Brand Branding Ethics 78

ImPRessions - Crenshaw Communications

APRIL 13, 2018

After months of negative coverage following the Cambridge Analytica data privacy scandal and a series of half-hearted public responses, Zuck faced the music. It also raised an interesting question about his right to – well, privacy.) But the hearings were just the beginning of Facebook’s reputation rehabilitation.

Privacy 159

Privacy Facebook Construction Policies 159

5W PR

JANUARY 12, 2025

Collaborating with reputable ad networks expands access to a wider advertiser pool and enhances ad delivery optimization. Leveraging user data to deliver targeted ads aligned with their interests can boost engagement and click-through rates. Implementing cooldown periods between ads can significantly improve user experience.

Advertising 78

Advertising Advertising Ethics Mobile 78

Agility PR Solutions

NOVEMBER 18, 2019

Consumers are increasingly fed up with fears of their personal data being compromised virtually every time they make a purchase—and new research from global comms consultancy Ketchum shows that the brands and businesses that endanger their customers’ privacy are taking real reputation risks with security shortfalls.

Reputation 78

Reputation Data Privacy Brand 78

Agility PR Solutions

DECEMBER 16, 2019

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. A data breach can reduce a company’s bottom line to shreds and tarnish its brand reputation for years.

Privacy 78

Privacy Brand Branding Financial 78

PRSay

JULY 23, 2024

AI policies should help your employees use AI tools ethically and securely, consistent with your organization’s values If your organization uses an internet-based AI tool such as ChatGPT, then data shared will become part of the tool’s training and available to other users. Action steps Don’t go it alone!

Policies 178

Policies Ethics Privacy Training 178

ImPRessions - Crenshaw Communications

JUNE 26, 2019

For those who said they did plan to speak publicly about issues, the most pressing topics named were data privacy, healthcare, and diversity and inclusion. Being the steward of a company’s image and reputation comes with the job. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. CEO Mark Zuckerberg admitted in a keynote speech that it’s an area where the social media firm has a lousy reputation. He went as far as trying to make a joke of the issue.

Privacy 72

Privacy Facebook Web Film 72

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 63

Privacy Newspapers Data Reputation 63

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. A strategic response helps minimize reputational damage while demonstrating commitment to improvement.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

ImPRessions - Crenshaw Communications

DECEMBER 14, 2018

The hearing offered a golden opportunity for members of Congress to grill Pichai on a host of issues — data privacy, use of location data in advertising, hate speech on YouTube, or its controversial experiments with a government-censored Chinese search engine, among others. You couldn’t help but feel bad for him.

Google 170

Google Government Privacy Crisis Management 170

PRSay

JUNE 23, 2021

companies faced 65,000 attacks during 2020, in which their computer systems and data were held hostage by cybercriminals. Identify and engage a team with the skills and experience needed to simultaneously defend your company’s systems, reputation, customer relationships, and legal and financial interests. Have a “Plan C.”.

Crisis 146

Crisis Insurance Insurance Exercises 146

Presspage

NOVEMBER 8, 2024

All this is done to protect the brand’s reputation and keep operations from coming to a halt. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. Without the facts, you can’t rectify the situation or begin to undo the damage to your reputation.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Beyond PR

MARCH 20, 2018

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm?

Privacy 69

Privacy Brand Branding Instagram 69

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. The recently enacted GDPR European data privacy rule challenged virtually every department in most companies, but it also offers opportunities for relevant commentaries and point-of-view content.

Privacy 149

Privacy Technology B2B Course 149

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Here’s a look at those who came out on top, and others who took a reputation beating last year. After “Today” show star Matt Lauer was abruptly fired following allegations of sexual misconduct, it seemed that NBC would take a terrible blow to its reputation. The Winners. Tired of hearing about Uber?

Airlines 180

Airlines Reputation Journalism Crisis 180

Agility PR Solutions

MAY 1, 2023

The frequency and impact of the growing problem of brand impersonation is putting consumers at increased risk of privacy and personal data issues—and wreaking havoc on the brands affected.

Reputation 78

Reputation Consumer Brand Branding 78

Waxing UnLyrical

FEBRUARY 19, 2014

But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical. Let’s focus on employee privacy in the workplace. In the U.S.,

Social Media 102

Social Media Privacy Media Employee 102

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2017

Will its reputation suffer real harm as a result, or will it rise to the occasion and grow up? voters, I was initially skeptical about any real impact on Facebook’s reputation or its business. Is the Russia scandal an ultimate comeuppance for Facebook? Facebook has weathered many storms in its 13-year history.

Facebook 157

Facebook Reputation Mobile Privacy 157

Reputation Us

DECEMBER 19, 2024

Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025. MITIGATE RISKS.

Reputation 60

Reputation Ethics Employee Government 60

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. At first glance, it seemed like a “safe” brand, unlikely to encounter reputation threats. One bad moment can lay waste to a brand reputation.

B2B 159

B2B Apparel Product Launch Agency 159

ReimaginePR

APRIL 25, 2015

By granting the Communications Security Establishment a mandate to conduct domestic spying, the legislation will damage Canada’s reputation as a trustworthy international partner. By making it easier to place people on a no-fly list, the legislation will cause problems with ‘false positives’, harming international travel and commerce.

Government 120

Government Privacy International Internal 120

Presspage

DECEMBER 2, 2021

The world has shifted into a digital age, where our data (personal or corporate, internal or external) is constantly under the threat of cyberattacks. Typically, enterprise-size companies tend to be more concerned about data breaches. Typically, enterprise-size companies tend to be more concerned about data breaches.

Software 135

Software Enterprise Data International 135

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 48

Privacy Newspapers Data Reputation 48

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. The recently enacted GDPR European data privacy rule challenged virtually every department in most companies, but it also offers opportunities for relevant commentaries and point-of-view content.

Privacy 120

Privacy Technology B2B Course 120

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136

Waxing UnLyrical

MAY 13, 2011

According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy. I’ll wait for you to stop laughing at the obvious irony of Facebook criticizing another company’s user privacy policy.

Privacy 101

Privacy Facebook Google Policies 101

The Hoyt Organization

FEBRUARY 13, 2025

Because of this, public relations (PR) plays a critical role in shaping brand reputation, promoting services, and building trust. Maintain Reputation in Crisis: Respond quickly and transparently to negative publicity or errors. Keep messaging clear and jargon-free while being data-driven. product recalls or data breaches).

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. The right PR plan means a new brand can grow a reputation as a major player – or an up-and-comer — in a given category. News creates a market presence.

Company 120

Company Banking Education B2C 120