Onclusive

FEBRUARY 17, 2021

media relations, crisis management, social media, etc.) Using technology for PR measurement, reporting and strategic planning. AI-powered technology tools like Onclusive can help unify your communications and PR measurement, data and reporting across teams, regions and external consultancies. who and how often).

Agency 51

Agency Measurement Resources Report 51

Onclusive

APRIL 15, 2020

For communicators, attribution can be defined as “the measurement of actions, such as visiting a web site, downloading content, signing up for a demo, and purchasing a product or service, taken by people after reading a piece of earned, owned, or newswire content.” First things first: how do you define attribution?

Data-Driven PR 195

Data-Driven PR Measurement Data Travel 195

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Brands can commit to conducting a Q&A or demo on Facebook Live once a week, which is a brilliant way to increase video content and repurpose it on all social channels. Facebook Live videos can be republished on YouTube or LinkedIn, and edited for shorter clips to post on Twitter.

B2B 344

B2B Facebook LinkedIn Small Business 344

Sword and the Script

MARCH 14, 2023

I kept thinking about this example as Aaron Kwittken demoed the software his company, PRophet , is developing. The underlying technology for this predictive AI is based on a combination PRophet’s own code and that of partners. I’ll dig into that more in a moment. The second AI is a generative AI called “Taylor.” So how does it work?

Software 87

Software Media Relations Media Pitching 87

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 95

Technology Software Resources Pitching 95

Critical Mention

MAY 12, 2021

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Radio 174

Radio Sports Journalism Analytics 174

Critical Mention

FEBRUARY 4, 2020

Their Insights section of their website is an excellent resource to learn about technology updates, latest trends, employee experiences and more. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Priscilla Osorio.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away. SCHEDULE A DEMO.

Media 162

Media Fashion Television Radio 162

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

TikTok is essential for this demo, as 60% of U.S. New and creative social channels should be key elements for consideration in any PR plan , especially for brands aiming to reach a younger audience. users are between the ages of 16 and 24.

B2B 310

B2B Video Creativity Social Media 310

Critical Mention

OCTOBER 22, 2020

Sometimes, no matter how much you plan, technological difficulties are always a looming threat to virtual events. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Prepare for Technical Difficulties. Jessica Pickering.

Tourism 131

Tourism YouTube Radio Travel 131

Flack's Revenge

MARCH 8, 2018

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. But after seeing demos, and even playing around the software, it was unclear exactly how to put Newswhip to work to support media relations.

Data 159

Data Media Software Viral 159

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. Isentia “appointed Rainer Rhedey as chief technology officer,” Mumbrella reported. “In

Software 154

Software Analytics Technology Video 154

Critical Mention

APRIL 17, 2019

This new technology enables 24/7 availability. It also stores user-related information that your sales agents can use to approach potential customers and seal the deal. SCHEDULE A DEMO. The post 15 Social Media Trends to Follow in 2019 appeared first on Critical Mention - Media Monitoring. Stories are omnipresent.

Social Media 156

Social Media Trends Media Instagram 156

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 14

Technology Company Software Marketing 14

ImPRessions - Crenshaw Communications

JANUARY 3, 2017

Allow time for lots of demos, if appropriate and make key company spokespeople available at a moment’s notice. Your story will be more likely to stand out in the vast CES ocean of tech talk if you cut the jargon, strip out tired buzzwords, and focus on the human factor when pitching it to media and analysts. Master the message.

Trade Shows 147

Trade Shows Pitching Product Launch Report 147

Critical Mention

OCTOBER 7, 2020

According to Stacy Nawrocki , head of global product marketing at IBM Watson Media, “As consumption habits change, video streaming technology not only allows businesses to reach wider audiences, it also meets them where they are, across platforms and devices.” SCHEDULE A DEMO. Jessica Pickering.

Trends 105

Trends YouTube Tourism Video 105

Critical Mention

JANUARY 29, 2021

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Krushan Bari.

Branding 135

Branding Brand How To Radio 135

Cision

MAY 13, 2016

I like unique story ideas that promote family values, dad related stuff (sports, DIY, childcare, technology, apps, movies/entertainment) and other experiences that I can enjoy with my kids. To experience the Cision Media Database first hand, request a demo here. . Read on to find out what makes him open your email pitch.

Pitching 120

Pitching How To Sports Web 120

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. So thats why we rebuilt our CRM, with the future of Media Relations in mind.

System 78

System Software Technology Privacy 78

Presspage

NOVEMBER 29, 2023

Technology developments Presspage has been around for 15 years already. 15 Years of continuously innovating on PR and IR technology and improving the workflows for PR and IR teams means that we have a robust, feature-rich and very mature product. So that’s why we rebuilt our CRM, with the future of Media Relations in mind.

System 78

System Software Technology Privacy 78

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). 3) Teletrax by 4C and iQ Media merge and form Kinetiq.

Industry 110

Industry Media Technology Employee 110

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Here’s a roundup of other news and links from the world of PR technology. Million and Eyes the U.S.

Software 150

Software Case Study Advertising Advertising 150

Burrelles Fresh Ideas

JANUARY 9, 2024

We understand the importance of intuitive, easy-to-use solutions leveraging advanced technologies like AI and image recognition to help you build winning communications programs. Conclusion Despite the many changes, the qualities or traits defining good media relations have remained the same. We can help!

Pitching 96

Pitching Print Report Measurement 96

Sword and the Script

OCTOBER 27, 2020

Muck Rack is a PR technology platform that helps PR find relevant media contacts, facilitates PR pitching and provides media monitoring The big players in PR technology have largely achieved their growth through mergers and acquisitions ( example ). Having up-to-date media information is a key benefit.

Pitching 96

Pitching Media System Tools 96

Critical Mention

JANUARY 24, 2020

Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on. As the news sharing spreads, earned media’s relevance and value continues to grow. SCHEDULE A DEMO. Share Tweet Share. How TV Influences Elections.

Radio 77

Radio Media Television Social Media 77

Critical Mention

JUNE 24, 2018

For example, I work with a producer on the west coast on video courses, and I’m on the east coast, but with technology anything is possible. You can expand your borders because you have technology that allows you to do this. We work through issues and crises that have the potential to be bigger through advancements in technology.

Storytelling 106

Storytelling Technology Course Privacy 106

Bianchi Biz Blog

SEPTEMBER 30, 2021

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. 24,916 attendees from the vehicle technology sector alone. 6,517 media members from 79 countries.

Automotive 78

Automotive Mobile Transportation Trade Shows 78

Sword and the Script

MAY 4, 2021

Klear CEO Eytan Avigdor says his product uses “algorithms and artificial intelligence to help customers identify relevant influencers, manage influencer relationships, and measure the impact of those relationships – something that Meltwater has done for traditional media relations for many years.”. PR tech mentions. in 2020. “A

Tools 103

Tools Survey Pitching Analytics 103

Critical Mention

JUNE 19, 2019

With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention. SCHEDULE A DEMO. The post How to Create a Content Marketing Plan appeared first on Critical Mention - Media Monitoring.

Content Marketing 128

Content Marketing How To Marketing B2B 128

Critical Mention

JUNE 26, 2019

With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention. SCHEDULE A DEMO. The post 7 Best Marketing Blogs of 2019 appeared first on Critical Mention - Media Monitoring.

Blogging 92

Blogging Marketing Content Marketing eBook 92

Stern + Associates

FEBRUARY 22, 2023

ChatGPT’s sudden emergence into the limelight was enough to shock the world, giving observers a glimpse of the awesome power of novel technologies. The emerging technology media landscape is fluid, with new inventions and subsequently new questions and considerations arising each day.

Communications 62

Communications Technology Software Resources 62

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. For instance, a well-planned product launch might involve social media teasers, influencer partnerships, press releases, and live events.

Video 110

Video Marketing SEO Social Media 110

Critical Mention

DECEMBER 10, 2021

SCHEDULE A DEMO. The post Critical Mention 2021 Recap appeared first on Critical Mention: Best Media Monitoring and Database Service. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Radio 116

Radio Instagram Analytics Mobile 116

Victorious PR

APRIL 21, 2023

Blockchain technology and cryptocurrency have emerged as game-changers in the world of finance and technology. This is where public relations (PR) plays a crucial role in the blockchain industry. Blockchain PR is a specialized form of PR that caters to the unique needs of blockchain and cryptocurrency brands.

Advertising 52

Advertising Advertising Reputation Education 52

Presspage

MAY 31, 2023

Traditional methods of storytelling, such as press releases and media relations, are no longer sufficient in engaging with the audience. Visit one of our (on demand) webinars or book a discovery demo with one of experts. With fragmented nature of communication channels compounding the challenge further.

Branding 78

Branding Brand Storytelling Software 78

Shift Communications

MAY 26, 2015

Improving ROI by X percent is great, but business reporters are more interested in how people are using technology in unique and unprecedented ways (e.g., At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc. The Red Cross Is Using Text Messaging To Take Down Ebola ).

Print 60

Print Product Launch Fashion Report 60

Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. SCHEDULE A DEMO. The post How to Choose a Media Monitoring Service appeared first on Critical Mention - Media Monitoring.

How To 60

How To Media Analytics Television 60