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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. Earned media is sexy. It’s larger than media relations, but only in the abstract.

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Pitching Talent and Celebrity Booking With Patrick Lambert

Cision

I studied politics and television at Emerson College and even in high school worked in news with celebrity events and campaigns. Rude reps- we all do our best to make things easy and for good television but over demanding or truly rude or inconsiderate reps can’t absolutely blacklist a talent.

Pitching 275
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Succession Season Premiere: What Was All That Media Monitoring Talk About?

Critical Mention

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. For those who don’t watch, Succession follows the dysfunctional Roy family, whose patriarch, Logan Roy, owns and operates the largest media and entertainment company in the world. SCHEDULE A DEMO.

Media 162
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Behind the Headlines With Steve Majors

Cision

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

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4 Skills All PR Pros Should Have

Critical Mention

For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Priscilla Osorio.

Radio 92
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How Earned Media Will Impact 2020 Elections

Critical Mention

As the news sharing spreads, earned media’s relevance and value continues to grow. New forms of technology continue to rise in numbers and popularity, but despite an influx of innovative media outlets, television news coverage remains a steady source for political coverage. SCHEDULE A DEMO. Share Tweet Share.

Radio 77
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Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek

Bianchi Biz Blog

I once stood in line in a facsimile of a prison camp run by North Korean soldiers while waiting for a demo of a game set in a world where North Korea invaded and occupied the United States. My wife and I enjoy binging television shows. I like to build models when I find the time.