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I wrote about this fabulous piece of content marketing yesterday. Probably the best socialmedia tactic I’ve seen this week. Best Buy — Facebook Live with the Minnesota Vikings’ Stefon Diggs. Well written. Celebrity activations were a big thing this week. And, the execution was even better.
I’ve been a long-time skeptic of these Twitter battles, as I believe they add virtually nothing from a marketing/communications perspective. The only reason I can see to even pursue such a strategy is to drum up mainstream media coverage–and man, does that ever work (the media loves a good Twitter war–still in 2019!).
It’s almost cliché, except the advice is sage: when it comes to content marketing , don’t make home improvements to a rental property. Blab was sort of a middle ground between Periscope (single-user video) and Google Hangouts (multiple users),” reported Matt McGee , in a news piece for Marketing Land. “It
You’re an SME struggling with web marketing. You want to learn more about digital marketing and SEO. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. All they wanted in return was the odd social share. Friends said nice things: “You’re all over socialmedia Dave.”
My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “socialmedia swami,&# and he mentioned it. So of course I checked it out. Thanks so much for stopping by WUL!
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