The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

5W PR

SEPTEMBER 19, 2023

This has ushered in a new era where traditional PR strategies coexist and interact with innovative digital techniques. Navigating this evolving landscape of digital PR requires a keen understanding of the opportunities and challenges that the digital age presents.

Viral 78

Viral Digital PR Storytelling Reputation 78

5W PR

OCTOBER 18, 2024

Consider different formats, such as blog posts, articles, infographics, videos, and podcasts. Use storytelling techniques to make content more memorable. Optimize content for search engines (SEO) to improve visibility. Another strategy is to utilize social media. Identify the social media platforms most active for the target audience.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

The Proactive Report

JANUARY 31, 2017

According to a study by DemadnWave whitepapers, case studies, videos and infographics work well. “Even though B2B marketers recognize materials such as research reports, blogs and videos are effective, producing them is another matter entirely. Get the Digital PR Tips newsletter every Monday. type insights.

B2B 100

B2B Infographics B2C Case Study 100

Cision

APRIL 12, 2016

Taral Patel is PR Executive at PRmention , a digital PR agency for startups. Dove did a great job reaching their target audience through innovative and creative videos. Their campaign was highly successful, although the content hardly mentioned Dove in the videos. Giphographic : These are animated infographics.

Infographics 120

Infographics eBook Content Marketing Video 120

The Proactive Report

JANUARY 15, 2016

Traditional and Digital PR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

Traditional and Digital PR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

Traditional and Digital PR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of Digital PR. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

Presspage

JULY 3, 2018

Their newsroom is a most informative web destination covering Formula 1, governance, financial, and sustainability news with insightful and fun infographics, videos and more. PressPage Pit Crew.

Infographics 90

Infographics Fashion Energy Sports 90

The Proactive Report

DECEMBER 12, 2017

Design: An awful lot of content today is visual – photography, original images, social media images and infographics. And video is growing at breakneck speed. Devising a content strategy that cuts through the noise and gets results requires quite a few skills: monitoring conversations, analyzing data and tracking results.

Analytics 228

Analytics SEO Infographics Software 228

Norton's Notes

JULY 17, 2014

In addition the World Service will receive an extra £13m to invest in digital journalism and the development of further language TV services over the next three years. So the future of journalism is creative clever digital journalism. I have long championed good quality journalism whether that be digital or otherwise.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

The Proactive Report

JUNE 4, 2016

Rogue Magazine recently launched their Spring Issue and their Instagram account is populated with exclusive images from their articles, a behind-the-scenes video from one of their cover shoots, and a photo of the new issue on newsstands. Infographics are your key language elements here. Follow us on Twitter. mikefalkow. sallyfalkow.

Social Media 100

Social Media Media Infographics Pinterest 100

The Proactive Report

JUNE 11, 2016

The second is that respondents are underestimating the rise of visual communications—infographics and animation and video more broadly—and the other new skills we need to attract.” ” Only 4 in 10 college seniors in the 2016 graduating class said their college experience helped them prepare for their future career.

Infographics 150

Infographics Course Survey Agency 150

5W PR

NOVEMBER 19, 2021

Create video tutorials. Corporate blogs and social media mediums are where PR messages can be communicated rapidly, tactically, and effectively. White papers, webinars, infographics, and case studies are also widely used. Construct different content applicable to each stage of the consumer’s purchase decision process.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Rock the Status Quo

NOVEMBER 19, 2014

It also isn’t just limited to slide decks; you can upload videos, infographics, images, and documents. It also now has Haiku Deck design software on the SlideShare website, instead of separately only for iPad users, so it has a fantastic resource to CREATE a slide deck, if you don’t have any. Content Marketing'

Content Marketing 186

Content Marketing How To Marketing LinkedIn 186

Buzzstream

NOVEMBER 20, 2024

Not according to Amber Carnegie , Creative Lead from UK-based digital PR agency Verve Search. Or as Amber put it, “Hero campaigns have changed quite a lot in terms of the digital PR space… they can’t just be one thing anymore. Hero campaigns are evolving. They’re not just one piece of content anymore.

Digital PR 62

Digital PR Data SEO Strategy 62

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! Canva – Your Creative Hub Best for: Visual content creation Canva is an easy-to-use content creation tool that’s super popular with marketers.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

The Proactive Report

MARCH 16, 2016

But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. What better way than to provide your photos/video to the media? Q6: Which works better – images or video? Video of a meeting can be zzzz. How to improve visual content?

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

MARCH 16, 2016

But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. What better way than to provide your photos/video to the media? Q6: Which works better – images or video? Video of a meeting can be zzzz. How to improve visual content?

Infographics 100

Infographics Video Case Study Print 100

Presspage

NOVEMBER 10, 2017

The Magnetic effects of a newsroom MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to PressPage, a dedicated newsroom solution for digital PR and media relations. This surely bringing more value to their newsroom.

Internal 0

Internal International Industry Infographics 0

The Proactive Report

JULY 31, 2017

Video interviews with dermatologists on the causes of eczema and how to treat it could provide the useful answers Moms want. Create a pitch that will appeal to the media – research with an interesting infographic often gets good results. Watch this video on how to make 10X content. Next week we’ll cover Step Two of the Journey.

Engineering 188

Engineering Interviews Infographics Social Media 188

The Proactive Report

OCTOBER 19, 2015

Digital etiquette. Digital PR Skills. Many of these skills are particularly relevant to the practice of PR. Communication: PR is a communication function. There are a host of digital skills we need just to manage our jobs as PR pros. Get the Digital PR Tips newsletter. Communication.

Communications 100

Communications Training Web Analytics 100

The Proactive Report

AUGUST 5, 2016

Media sites know that when a story has an appealing image or interesting video it gets more views, comments and shares. Infographics are liked and shared on social media 3X more than other any other type of content. Watch this video on how to make your content ten times better than your competitor’s. M: MULTIMEDIA.

LinkedIn 100

LinkedIn Reddit Social Media Pinterest 100

Cision

MAY 29, 2017

Content silos form when you group content by date or type (blog posts, videos, etc.). For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. Content silos are harmful for your overall content marketing since it creates dead ends in your engagement path.

How To 129

How To Content Marketing Engineering Advertising 129

Cision

OCTOBER 19, 2015

Take the topic and repurpose it by creating “cobblestones” like blog posts, videos, infographics and more, which all lead to the main, big piece of content. When you practice good digital PR and create great content, you can accomplish your search goals. The key to successful PR is no longer creating the best content.

Infographics 120

Infographics SEO Engineering Strategy 120

The Proactive Report

OCTOBER 9, 2015

Here is a short video on how to learn more about influencers and build your list. Watch this video on how to create content that’s 10x better than the rest. Create original infographics that give a unique perspective on a topic. Watch the video in A6 again. Get Digital PR Tips. Do original research.

Twitter 100

Twitter Leadership Infographics Video 100

Landis PR

DECEMBER 11, 2023

Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. Create Engaging Content: Content is the vehicle that carries your brand message. Develop content that is informative, relevant, and engaging.

Strategy 59

Strategy Company Communications Construction 59

Presspage

DECEMBER 5, 2017

Improved search ranking For those of you new to digital PR, SEO (search engine optimization) has been an important factor in making your news easy to find, easy to crawl, and easy to categorize. Having reporters translate your message for local publication will decrease the chance of earned media conversion tremendously. Make or buy?

Local 89

Local SEO Engineering Web 89

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Adopting a multi-channel approach through repurposing and amplifying existing content can achieve this goal effectively.

Analytics 40

Analytics Content Marketing Advertising Advertising 40

5W PR

JULY 15, 2020

Media assets, including the logo, headshots of key employees, screenshots from the website, and product videos. • Overall, a strong modern media kit should increase inbound PR attention and provide journalists with the information they need to want to feature the brand. The mission statement and goals for the company’s future. •

How To 176

How To Media Guidelines Pitching 176

5W PR

JUNE 25, 2018

Aside from writing content, PR groups can reach out to audiences through social media marketing, video content, and images too. Optimize PR Content. To make content stand out in a world where everyone is using blogs and articles, PR pros need to make sure that they’re optimizing everything they produce.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Buzzstream

FEBRUARY 9, 2024

Examples of assets include data, infographics, and videos, among others. The video helps this stand out and provides another medium for information. Although assets aren’t always available, they can make a significant impact. We recommend including them if you can. Even small teams can consider affordable tools like Grammarly.

Examples 62

Examples Product Launch Data Report 62

Critical Mention

OCTOBER 24, 2019

Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Are you keeping up with the times? PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

The Proactive Report

FEBRUARY 13, 2016

Visual assets (photos, video, illustrations and infographics) are core to how their brand story is communicated. Here are the questions and his answers: Q1: Why should we be creating original images – can’t we just use stock pics? Content with relevant images gets 94% more views than content without relevant images.

Training 100

Training Film Infographics Examples 100

The Proactive Report

FEBRUARY 13, 2016

Visual assets (photos, video, illustrations and infographics) are core to how their brand story is communicated. Here are the questions and his answers: Q1: Why should we be creating original images – can’t we just use stock pics? Content with relevant images gets 94% more views than content without relevant images.

Training 100

Training Film Infographics Examples 100