Digital PR Journalism Reputation Study 
Buzzstream
DECEMBER 15, 2021
Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns. Is the data accessible?
Doctor Spin
FEBRUARY 22, 2024
PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Source: Journal of Communication 1 Botan, C., & Taylor, M.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
PR Conversations
NOVEMBER 22, 2023
Do you feel that the practical ideas within situational theory have not been studied, recognised, and applied as much as they could have been? Yet the rapid growth in global use of the Internet, followed by popularity of social media platforms, gave rise to blogging, citizen journalism, and user-generated content.
The Proactive Report
OCTOBER 26, 2017
Hats off to investment research and rating firm Morningstar and their marketing and PR staff for doing just that today. The Wall Street Journal published an article this morning with the headline The Morningstar Mirage. The article takes issue with the Morningstar rating system of mutual funds that many investors rely on.
Buzzstream
FEBRUARY 3, 2021
I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.
Lauri Pehar Borsh
APRIL 30, 2014
It’s a viral process (and it doesn’t happen overnight – it takes time to build up) that will eventually add to your online public reputation and increase your online publicity, which in turn will support your traditional sales and business development processes. That’s a win-win situation, no matter how you look at it.
Lauri Pehar Borsh
APRIL 30, 2014
It’s a viral process (and it doesn’t happen overnight – it takes time to build up) that will eventually add to your online public reputation and increase your online publicity, which in turn will support your traditional sales and business development processes. That’s a win-win situation, no matter how you look at it.
Expert insights. Personalized for you.
83 
Let's personalize your content