Digital PR Media Relations Print Software 
Sword and the Script
APRIL 2, 2024
Acquisitions PR software company Vocus acquired HARO in 2010 for an undisclosed sum. At the time, I was the Director of PR for Vocus – we put the announcement out at the Vocus customer conference – and hosted Shankman as a keynote speaker. Users can track and share media mentions on the go. Measurement templates.
Sword and the Script
MARCH 1, 2022
Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 It’s sponsored content, which is a form of advertising, which is unquestionably paid media. Here’s a roundup of other news and links from the world of PR technology.
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Buzzstream
DECEMBER 13, 2023
Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Or a food journalist for print media. The list is broken down by task.
Buzzstream
DECEMBER 13, 2023
Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Or a food journalist for print media. The list is broken down by task.
Sword and the Script
AUGUST 13, 2019
It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. Now imagine that world, but in software.
Rock the Status Quo
DECEMBER 2, 2014
Review a product or piece of software. Like many people who are extremely active on social media, people bombard me with requests. This is true for bloggers, media platforms, print publications – everyone who publishes any form of content. Rock The Pitch media relations pitching Twitter'
Frederik Vincx
DECEMBER 11, 2015
Predominantly left-brained industries, like software development and internet startups, further popularized the methods of Toyota. An example media relations workflow is set out below. PR agency FINN, based in Brussels, has been experimenting with Kanban and workflow improvement for the past two years.
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