Digital PR, Public Affairs and Social Media

PR Measurement Tips

The Proactive Report

MARCH 14, 2017

Data and measurement has become an integral part of PR reporting today. Public Affairs is one sector of PR that has very different goals, but they are goals nonetheless and can be measured. Learn to use Google Analytics and the analytics available on social media platforms. Follow me on Twitter.

Measurement

Measurement Public Affairs Nonprofit Analytics

Faces & Markets of PRGN: Italy – Empowering Innovation with Food, Design, Fashion and Tech

Bianchi Biz Blog

AUGUST 22, 2024

Digital Media and Social Media Engagement: Italy has seen a significant rise in Internet and smartphone usage, making digital and social media an integral part of communication strategies. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion

Fashion Automotive Marketing Public Affairs

Where To Find Public Relations Entry-Level Jobs

Doctor Spin

MARCH 1, 2024

Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals.

Publicity

Publicity Public Affairs eBook Nonprofit

Public Relations Objectives

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. E‑Public Relations: Impact and Efficiency. A Case Study.

Publicity

Publicity Public Affairs Journalism Corporate

Helsinki, Finland – Growth Path Ahead

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Radio

Radio Pinterest Television Government

Unlocking Revenue Potential With The Power Of PR

Landis PR

JANUARY 30, 2024

Other ways to measure brand recognition is through share of voice in media or on social media. That example is less quantifiable, but brand recognition also can be measured through polling and surveys.

Leadership

Leadership SEO Measurement Reputation

Public Relations vs Marketing

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. While advertising can support such endeavours, it’s all about PR.

Publicity

Publicity Marketing eBook Public Affairs

Amplify Your PR Wins

Landis PR

DECEMBER 18, 2023

Think about how you can make the most of a PR win. If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Sometimes all it takes is adding one task to your team’s workflow. The opportunities for amplification are endless.

Conference

Conference Consumer Social Media Google

The Public Relations Agency: Your Secret Weapon

Doctor Spin

MAY 21, 2023

Retainer PR agency. You pay a monthly fee for chosen PR services with a retainer PR agency. This could include senior advisory, media outreach, content creation, social media management, and more. Media relations. Digital PR. Public affairs (PA). Marketing PR.

Agency

Agency Publicity Public Affairs Crisis Communications

Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

DECEMBER 11, 2023

Whether it’s social media, email, or traditional media, choosing the right platforms is crucial for maximizing reach and impact. Again, speak to your PR agency – we live and breathe by it. Create Engaging Content: Content is the vehicle that carries your brand message.

Strategy

Strategy Company Communications Construction

Event Sustainability — The Triple Bottom Line

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government

Government Measurement Groups Corporate

The Value Of A Global PR Network

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency

Agency Internal International Meeting

Essential Guide To Effective Communication Measurement For CMOs

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement

Measurement Communications Crisis Communications Crisis

Five Steps to Manage Client-Agency Relationships

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency

Agency Technology Meeting Software

“We Still Need to Fight Misinformation and Disinformation”

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism

Journalism Training Consumer Tools