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Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119
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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

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The Personal Branding Formula

Doctor Spin

Articles, seminars, publicity, and social media updates. In the business world, there are “top 30 under 0,” but not “top 50 over 50.” This is, of course, stupid. And this is the drum his personal brand has been banging on for the last decade. Even though he’s made a difference, the fight with the Stupud Majoritl continues.

Brand 52
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The Formula for Personal Branding

Doctor Spin

Articles, seminars, publicity, and social media updates. In the business world, there are “top 30 under 0,” but not “top 50 over 50.” This is, of course, stupid. And this is the drum his personal brand has been banging on for the last decade. Even though he’s made a difference, the fight with the Stupud Majoritl continues.

Brand 52
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Digital PR Secrets From a Former Journalist (Now Agency Owner) Amanda Walls

Buzzstream

Any former journalist who has leaped into digital PR immediately gets my attention. Digital PR. Do you think having a background in journalism is necessary to be a good PR? We’ve also spent a lot of time focusing on the outreach element of digital PR. Amanda: So we’ve got 14 now.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries.