Communications Conversations

APRIL 30, 2018

Consider the following: Three out of four (75 percent) employees report wasting time to keep up with the constant dings, pings, chats and more. Two-thirds of employees (66 percent) report losing between 30 minutes and 1 hour every day from pressure to keep up, costing over three billion dollars in annual profits from wasted time alone.

Employee 94

Employee Technology Communications Corporate 94

Cision

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. Process: Documenting the process that your social selling team implements and continually optimizing it will be critical to achieve maximum ROI from your program.

How To 198

How To Instagram Social Media LinkedIn 198

ImPRessions - Crenshaw Communications

MARCH 14, 2019

A press release is a formal document from an organization or brand that communicates “newsworthy” information. With that in mind, feel free to download our own press release background document here. We provide this to clients to share with their internal teams. But do you need a press release for your announcement?

SEO 204

SEO Writing Advertising Advertising 204

ImPRessions - Crenshaw Communications

MARCH 6, 2017

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. And Uber’s not alone in grappling with the impact of information supplied by its own employees.

Reputation 159

Reputation How To Employee Financial 159

Stephen Waddington

SEPTEMBER 16, 2021

Two documents published by the Chartered Institute of Personnel and Development (CIPD) provide best practice guidelines for using individual and group communication channels. Internal communication is an important management function that contributes to leadership, productivity, and employee engagement within organisations.

Internal 78

Internal International Communications Employee 78

Sword and the Script

SEPTEMBER 3, 2024

This B2B marketing pitfall risks wasting your spend on influencers – and may have implications for social advertising, email marketing and even internal communications The use of influencers is on the rise in B2B marketing. If you pick your influencers correctly, you can accelerate awareness and leadgen.

Social Media 150

Social Media Study B2B Media 150

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. It’s already happening in many sectors from analysing millions of legal documents to detecting financial fraud. AI represents a significant growth opportunity for the UK.

Internal 84

Internal International Ethics Communications 84

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

By Monday, most of OpenAI’s rank-and-file employees were threatening to follow them. Target found itself in a somewhat similar situation when anti-LGBTQ customers criticized its Pride Month displays, in some cases trashing store merchandise and harassing employees. It was a lose-lose.

Banking 212

Banking Nonprofit Twitter Advertising 212

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 156

Corporate Reputation Policies Employee 156

Onclusive

OCTOBER 12, 2021

A business case is a document that outlines the value or benefits your company will gain if you pursue a significant business investment or initiative. What is a business case? A business case is one of the most powerful decision-making tools available to the C-suite.

Resources 195

Resources Technology Data Measurement 195

Melissa Agnes

MAY 23, 2016

It defines everything from the structure, roles and responsibilities of your crisis team, straight through to your internal escalation process. What you want to do instead, is make sure that your crisis management governance reflects the organizational structure that all employees and team members are already familiar with.

Crisis Management 176

Crisis Management Government Crisis How To 176

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee also proposed to John D. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Onclusive

NOVEMBER 8, 2023

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. A subset of corporate communications work includes developing, documenting, and disseminating overarching corporate messaging. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

Then it made the mistake of taking on a single, enormous client and apparently never pushed back as the work slid from relatively traditional reputation laundering to a racially-charged campaign that embarrassed other clients, employees, and even the embattled South Africa president. Do right by your employees.

Reputation 157

Reputation Crisis Management Ethics Agency 157

PRSay

OCTOBER 15, 2020

Our stakeholders — employees, customers, students, partners and vendors — are all part of our audience. Think like an employee, customer or parent, and give them the information they need to know. You can then offer more detailed documents to support those points. And business owners and leaders are the primary communicators.

Product Launch 167

Product Launch Radio Employee Consumer 167

Cision

DECEMBER 9, 2015

Create an internal wiki that houses up-to-date information and resources. Also involve executives, managers and other influential employees. Also, document everything and establish a rhythm for reviewing content and copyrights. That reason is one of many for ongoing education and training. Keep track of your content.

How To 120

How To Training Education Creativity 120

Cision

OCTOBER 31, 2015

Employees must be able to communicate their findings externally and internally. Documentation. To make sense of what your social listening tools find, your brand needs a team that can recognize buying signals and make sense of data gathered on social conversations. Draft a representation of your sales funnel.

System 120

System Social Media Media Data 120

Contently - Strategy

DECEMBER 1, 2022

At this stage, you’re looking to create a document with data-driven personas , or detailed descriptions of your target audience, in three steps: Survey your current customer base , or get on Zoom and talk to as many of them as you can. How do you develop employees? You should spend as much time on this step as possible.

Strategy 130

Strategy Branding Brand How To 130

5W PR

APRIL 9, 2024

This document serves as a guide, outlining the course of action during a crisis. Clearly delineate roles and responsibilities for each member, like who will be the face of the public relations crisis , who will be handling internal communications, and who will be consulting with the legal team, among others. Drills are crucial too.

Crisis Management 78

Crisis Management B2B Crisis Company 78

Mindful Marketing

JUNE 27, 2020

Businesses can accomplish this transformation most effectively by nurturing an employee base that gives meaningful work opportunities to people society has historically marginalized. However, on the other side of this endeavor are meaningful relationships and networks with communities of color.

Real Estate 110

Real Estate Community Employee Education 110

Reputation Us

JUNE 11, 2019

For those who have heard the term, but unfamiliar with what it is, here’s a brief definition: Our friends at ZDNet describe ransomware as a form of malicious software–or malware–which encrypts documents on a PC or even across a network. Identify vulnerabilities. vulnerable?

Reputation 88

Reputation Nonprofit Policies Software 88

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization. Horizontal.

System 52

System Employee Meeting Internal 52

Sword and the Script

JUNE 23, 2015

Thinking Differently about Employees and Content. Janet Fouts , who founded Tatu Digital Media , read this post – Scale Content Marketing: Employees are the Secret – and invited me to a Google Hangout to discuss it (She previously produced The Friday Hangout , a regular weekly show with Steve Farnsworth and Adam Helweh ).

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Presspage

DECEMBER 20, 2024

By keeping tabs on both internal and external developments, youll gain a clear picture of which trends or potential issues could impact your organization. Employee dissatisfaction: You learn that employees are dissatisfied with your company policies or working conditions. Those same instincts are essential for issue management.

Reputation 78

Reputation Crisis Trends Customer Service 78

MaccaPR

JANUARY 4, 2018

One way was documented by Advertising Age, which cited how Procter & Gamble has asked its agencies to accept 75-day delays in payment for their work. That was followed by snack giant Mondelez International and candy company Mars demanding up to 120-day terms. It makes our employees work three times as hard for this client.

Agency 0

Agency Advertising Advertising Leadership 0

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. This PR tech sum loses the jargon and boils these announcements down to the basics – with links to the source documents for those interested in learning more. What sort of data?

Internal 63

Internal International Data Media 63

Contently - Strategy

APRIL 17, 2019

When you should scale depends on so many factors, like company size, content budget, team size, internal skills, and content maturity. Look at it this way: a fintech startup with 50 employees should have a different mindset than a Fortune 500 bank that has 25,000 employees spread across 40 countries.

Content Marketing 93

Content Marketing How To Marketing Banking 93

PR 20/20

SEPTEMBER 29, 2020

Workflows : Internal and external workflows were used to run all marketing campaigns. We utilized features like Snippets and Documents to streamline workflows. For a deeper look at the Institute’s subscriber base: 39% of subscribers work at companies with 500+ employees and 19% of subscribers work at companies with 10,000+ employees.

Case Study 92

Case Study Study Branding Brand 92

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees.

Government 103

Government Education Print Ethics 103

MaccaPR

SEPTEMBER 9, 2019

Popeyes maintained its momentum by owning the social field and posting a lively 50-second video documenting the excitement that engulfed Popeye’s chicken sandwiches. But Popeyes' engagement with its followers continued, even as Chick-fil-A moved on from the Chicken Sandwich Battle to promote its Waffle Fries and Grilled Chicken Nuggets.

Twitter 105

Twitter Marketing Social Media Viral 105

5W PR

MAY 27, 2022

The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7 Human factor.

Company 88

Company Strategy Publicity Real Estate 88

Contently - Strategy

SEPTEMBER 18, 2024

Even veteran employees and brand creators need to ask themselves, “Is this representative of who we are?” Or, maybe your team just needs richer documentation and brand standards, so everyone is rowing in the same direction. It’s my job to live and breathe our brand.” ” at times.

Content Marketing 98

Content Marketing Creativity Marketing eBook 98

Contently - Strategy

JUNE 12, 2024

You have an internal marketing team, and you manage a team of freelancers—writers, designers, editors, etc. Freelancers can’t access your documents, so you have to email company assets. Freelancers can’t access your documents, so you have to email company assets. align with overall strategy.

Content Marketing 52

Content Marketing Marketing System Guidelines 52

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Scale is a strange thing, isn’t it. All maximizing publication potential – and impact. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Scale is a strange thing, isn’t it. All maximizing publication potential – and impact. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Reputation Us

JANUARY 7, 2019

Reputation Action 1: Focus on Employees … First. That is, get a pulse on what’s being discussed and felt internally by the credit union’s board, executives, staff, branch managers, frontline member representatives, HR, recruits and vendor partners. As 2019 evolves, so will the chatter internally and externally about your credit union.

Reputation 60

Reputation Nonprofit Policies Financial 60

Waxing UnLyrical

AUGUST 9, 2018

Structuring your content enables customers to find your message more easily online and employees to redeploy it more efficiently into multiple formats and media types. Translating entire documents is cumbersome and time-consuming. What is Intelligent Content? Intelligent content is essentially structured content. Simplify Translations.

Writing 73

Writing eBook Case Study System 73