Melissa Agnes

MAY 23, 2016

I’ve seen consultants try to use fancy terms when helping an organization develop their governance model – things like “Crisis Leadership Team” or “Crisis Action Team” – but taking this approach, in my experience, is not very practical. 2- Each stakeholder group should have representation at the crisis management table.

Crisis Management 176

Crisis Management Government Crisis How To 176

5W PR

APRIL 5, 2025

The core crisis team should include representatives from: Executive leadership Communications and public relations Legal department Operations management Human resources Information technology Security Each team member needs clearly defined roles and responsibilities.

Crisis Management 60

Crisis Management Crisis Crisis Communications Resources 60

PRSay

FEBRUARY 16, 2021

Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times. As I met with their general counsel and their other senior leaders, it quickly became clear to me that the company wanted to punish their employees — unlawfully. Photo credit: getty images ].

Communications 158

Communications Ethics Leadership Reputation 158

5W PR

MARCH 18, 2025

A crisis communication team should include: Executive leadership Legal counsel PR/Communications staff Technical experts Customer service representatives Social media managers Regular crisis simulation exercises help teams practice coordinated responses. Provide talking points for customer-facing employees.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Hackers can also find and release damaging internal correspondence and documents. There is an understandable temptation to tell employees more than you would want the public to know about a situation.

International 156

International Internal Communications Employee 156

Onclusive

OCTOBER 12, 2021

A business case is a document that outlines the value or benefits your company will gain if you pursue a significant business investment or initiative. What is a business case? A business case is one of the most powerful decision-making tools available to the C-suite.

Resources 195

Resources Technology Data Product Launch 195

PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. – Satisfied employees stay in their roles, and they work harder. Show me the money!

Leadership 71

Leadership Employee Reputation Hotels 71

PRSay

MARCH 9, 2017

As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Best of all, the leadership and legal team can read the language on a sunny day, long before the documents will ever get used. On average, it takes 10 minutes to make the edits and issue the release.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

ImPRessions - Crenshaw Communications

OCTOBER 24, 2017

It’s best to articulate goals, service expectations, and deliverables in the RFP or search document shared with the prospective agency partners, and to seek their input if needed. It serves to inspire employee engagement, foster customer loyalty, and boost company performance. ” Company leadership is in flux.

Company 136

Company Leadership Agency Employee 136

Onclusive

NOVEMBER 8, 2023

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. A subset of corporate communications work includes developing, documenting, and disseminating overarching corporate messaging. How do you know what’s working?

Training 195

Training Media Training Crisis Communications Reputation 195

Cision

FEBRUARY 11, 2016

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. Check out how these five brands scored big by leveraging unique perks that not only benefit their employees, but also display their values: 1. Want inspiration? PricewaterhouseCoopers.

How To 120

How To Media Employee Policies 120

PRSay

MAY 25, 2021

That can include advocating for leaders to mandate DE&I training for all employees and incorporating people of diverse backgrounds into all projects and practices. We can also offer diversity-related resources for staff members, such as documents, books and websites.

Training 193

Training Policies Study Community 193

PRSay

OCTOBER 30, 2020

About half of the company’s employees live with vision loss. Anything you would see on your computer monitor, like scrolling through your e-mail or the web or formatting a Word document, JAWS can read aloud to you from the screen. So instead of me seeing, I’m listening to everything that’s on my computer.

Software 183

Software Nonprofit Technology Education 183

Prowly

FEBRUARY 20, 2025

RUN ALL YOUR PR FROM ONE PLACE Benefits of a communication plan Communication plan is a strategic document that outlines how your organization shares information with specific audiences to achieve your desired goals. Stakeholders: Internal employees and shareholders. Secondary audience: Industry journalists and bloggers.

Writing 104

Writing Communications How To Internal 104

PRSay

OCTOBER 15, 2020

Our stakeholders — employees, customers, students, partners and vendors — are all part of our audience. Think like an employee, customer or parent, and give them the information they need to know. You can then offer more detailed documents to support those points. And business owners and leaders are the primary communicators.

Product Launch 167

Product Launch Radio Employee Consumer 167

PRSay

FEBRUARY 12, 2021

According to the report, “The claim of anti-conservative animus on the part of social media companies is itself a form of disinformation,” and “Republicans have promoted the idea that because most social media employees and executives are politically liberal, the platforms themselves must be hostile to conservatives.”.

Ethics 174

Ethics Communications Nonprofit Journalism 174

Wadds Inc.

MARCH 2, 2023

A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%). Lee would have no problems recognising the modern version of his original document. It was published verbatim by The New York Times.

Engineering 98

Engineering Television Travel Financial 98

The Hoffman Agency

APRIL 16, 2025

Brands face ethical dilemmas: should they continue sourcing from countries with documented human rights issues? Internal Pressures and the Employee Voice The politically charged climate doesn’t just impact external stakeholders; it permeates the internal workings of organizations as well.

Reputation 36

Reputation Ethics Policies Government 36

Stephen Waddington

SEPTEMBER 16, 2021

Two documents published by the Chartered Institute of Personnel and Development (CIPD) provide best practice guidelines for using individual and group communication channels. Internal communication is an important management function that contributes to leadership, productivity, and employee engagement within organisations.

International 78

International Internal Communications Employee 78

ImPRessions - Crenshaw Communications

MAY 18, 2018

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. But the storytelling should go beyond the founders and employees. PR is a primary tool for corporate speech on social issues.

Brand 149

Brand Branding Storytelling B2B 149

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Together, we share resources and office space, and have become a unique firm for thought leadership services.

Groups 118

Groups Employee Ethics Strategy 118

Stephen Waddington

DECEMBER 30, 2019

Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. This covered the glass ceiling, pay gap, lack of mentorship opportunities and stereotyped expectations of leadership style, where leadership is usually seen as a masculine trait. What we do 5.

Government 103

Government Education Print Ethics 103

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization. Horizontal.

System 52

System Employee Meeting Internal 52

PR 20/20

SEPTEMBER 29, 2020

We utilized features like Snippets and Documents to streamline workflows. Published Thought Leadership: The team secured 70+ interview and speaking requests, earned media placements, and quotes attributed to the Institute. Lead scoring : PR 20/20 used HubSpot to create a custom lead scoring model that predicts the likelihood of sales.

Case Study 92

Case Study Study Brand Branding 92

Presspage

AUGUST 24, 2018

Because of advancements in technology, companies can build a better media kit that not only provides easy-to-digest information on brands, products, services, and leadership, but also engages media contacts—increasing the likelihood of obtaining positive media coverage. office building, reception area, employees working, etc.).

Media 68

Media Leadership Product Launch Television 68

Communications Conversations

DECEMBER 11, 2020

We also have easy access to a shared server, Google drives and other document-sharing tools. . Plus, many of the employees have long tenures (10-20 years), which speaks volumes. At the same time, they are a culture of ownership and responsibility to their employees. Cargill also has good tech for collaboration.

Interviews 185

Interviews Meeting Video Energy 185

Wadds Inc.

NOVEMBER 17, 2022

Academics have documented the conditions required for public relations to operate at its optimum, but practitioners repeatedly fail to take heed of the analysis. There’s a recurring theme in my research. Richard intuitively recognises the professionalism gap in public relations and management and has spent his career as an industry educator.

Energy 98

Energy Measurement Conference Industry 98

Communications Conversations

FEBRUARY 23, 2015

Everything from executive communications to media relations to employee communications falls under its umbrella. We know about all of this because it is well documented. You want to hear the chatter going on among employees and managers below the surface, so you know what the REAL issues are around the company. Or an employee.

Corporate 60

Corporate Communications Employee Conference 60

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Scale is a strange thing, isn’t it. All maximizing publication potential – and impact. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Scale is a strange thing, isn’t it. All maximizing publication potential – and impact. Making the most of your effort and energy.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Sword and the Script

JUNE 16, 2020

A way to engage audiences and communicate key message points through personal stories of customers or employees relating to their experience with the company, service or product.” Cohesive, compelling brand narrative that makes an emotional connection and all the tactics that flow from it such as thought leadership, website, and social.”

Storytelling 136

Storytelling Communications Survey Case Study 136

Ethical Voices

DECEMBER 18, 2023

If it’s a junior employee that missed the mark on something or is continually missing the mark or if a client is hell-bent on saying they’re the fastest when they’re actually not, you need to have those conversations. So for an employee, the nice thing to do is say, oh, the press release is good enough.

Ethics 106

Ethics Data Training Agency 106

Buzzstream

OCTOBER 23, 2024

As you said, there’s been, whether it was, AI overviews or the leak document or the core update, like what’s going on today? And then I call it leadership-level strategy: Can you connect your actions to the mission and vision of the company? That’s where, to me, the operations level is: Do you know your funnel?

SEO 62

SEO Study Brand Branding 62

Ethical Voices

MAY 8, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? And we look at your leadership and reputation. You fill out the questionnaire and you submit documentation to validate your answers. The second way is with the documentation submission.

Ethics 73

Ethics Training Financial Survey 73

PR 20/20

NOVEMBER 7, 2019

When thinking through audiences, consider: Employees. Is there someone on the leadership team with a network worth publishing to more frequently? Documenting audiences and accelerators are two parts of a more comprehensive Marketing Growth Hackathon ® model PR 20/20 runs for its clients. Competitors (in your databases).

Marketing 59

Marketing Case Study eBook Strategy 59

PR Fuel

NOVEMBER 16, 2020

If you fail to write a strong document, however, you could also fail to generate leads. Without a singular focus, you could struggle to create a clear, concise document. For example, businesses might want to announce: An event A merger or acquisition New products/services Employee announcements. Better yet, who are your readers?

Writing 66

Writing How To Examples Conference 66

Reputation Specialist Michael Toebe

JUNE 21, 2021

That “unwanted sexual behavior,” more specifically stated, included, according to court documents, lewd language, unwanted sexual advances and encounters. For me, that’s the definition of leadership.” Smiley seems puzzled to this day by the allegations and attack on his name and reputation. “I

Publicity 59

Publicity Reputation Energy Crisis 59