Onclusive

OCTOBER 12, 2021

A business case is a document that outlines the value or benefits your company will gain if you pursue a significant business investment or initiative. Improved technology is on the wish list, as well. Using data & technology to support your business case. What is a business case?

Resources 195

Resources Technology Data Measurement 195

PRSay

OCTOBER 30, 2020

About half of the company’s employees live with vision loss. To mark National Disability Employment Awareness Month in October, Carver talked to PRsay about her work-from-home challenges during COVID-19 and how technology has evolved for blind and visually impaired people. How has the technology you use for work evolved?

Software 183

Software Nonprofit Technology Education 183

ImPRessions - Crenshaw Communications

MARCH 6, 2017

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. And Uber’s not alone in grappling with the impact of information supplied by its own employees.

Reputation 159

Reputation How To Employee Financial 159

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. Others may want to allow the use of AI tools to draft documents, content and communication.

Automotive 79

Automotive Policies Employee Corporate 79

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 156

Corporate Reputation Policies Employee 156

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 173

Reddit Software B2B Technology 173

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Like his contemporary Harold Burson, Edelman got his start during World War II, where his job was to document and refute German propaganda.

Corporate 178

Corporate Mobile Energy Public Affairs 178

ImPRessions - Crenshaw Communications

DECEMBER 11, 2018

It’s also a good idea to consider data visualizations as a supporting document for some awards to substantiate the numbers. For B2B technology companies, publications like The Drum , Digiday, Campaign, Forbes, and Ad Age all put on annual award programs. Choose awards wisely. Award entries need not be dull.

Case Study 136

Case Study B2B Conference Industry 136

Melissa Agnes

MAY 7, 2014

In other words the “let them eat cake” attitude by Google and some of its employees (you know – the Marie Antoinette attitude towards the French masses that eventually got her beheaded) have in truth displaced and disrupted lives. So why am I writing about this? Well, for two reasons.

Google 214

Google Privacy Data Video 214

Communications Conversations

NOVEMBER 9, 2015

Today, there’s more talk about employee advocacy on social networks than there is around companies shutting down social networks at work. But, technology at work is still a challenge. Dropbox to share documents, photos and videos between people and companies. Yeah, I wish I were kidding. Why is this a big deal?

Employee 60

Employee Tools Corporate Google 60

Flack's Revenge

DECEMBER 11, 2019

Zander Steele – Director of Enterprise Sales at HyperScience , a company that transforms insurance document processing with machine learning. Divide Into “food groups”: do you want to enable distribution, accelerate technology, focus on customer experience? Dawn LeBlanc.

Insurance 31

Insurance Insurance Financial Measurement 31

Sword and the Script

NOVEMBER 23, 2019

Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees. B2B content marketers serve an average of four audiences.

Content Marketing 136

Content Marketing Study Blogging Marketing 136

Wadds Inc.

MARCH 2, 2023

Lee would have no problems recognising the modern version of his original document. Almost 20 years ago technology writer Tom Foremski wrote a polemic against the press release. If your public relations activity starts with a 600-word document you’re almost certainly starting from the wrong place.

Engineering 98

Engineering Television Travel Financial 98

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. An Apple media kit from 1993 even included physical slides showcasing their newest technologies. Evolution and History of Media Kits. In March 2020, digital newsroom designer pr.co

How To 176

How To Media Guidelines Pitching 176

ImPRessions - Crenshaw Communications

OCTOBER 18, 2016

Since no one can predict the future and there are too many variables to be codified in a single document, a contract should identify who has the right to make future decisions. Hart and Holmström helped pioneer the theory of incomplete contracts, or what to do when the unforeseen pops up, and who decides how to deal with it.

Publicity 120

Publicity Product Launch Construction Exercises 120

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. A client should never need to ask, “What happened to the document you said you’d get back to me last week?”

Groups 113

Groups Employee Ethics Strategy 113

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. It’s already happening in many sectors from analysing millions of legal documents to detecting financial fraud. AI represents a significant growth opportunity for the UK.

Internal 84

Internal International Ethics Communications 84

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

PR 20/20

SEPTEMBER 29, 2020

Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity. We utilized features like Snippets and Documents to streamline workflows. Unpacking the Challenge: How to Help Marketers Understand & Apply AI. Career paths will evolve.

Case Study 92

Case Study Study Branding Brand 92

Solo PR Pro

MARCH 26, 2024

Your overhead costs encompass various elements such as office space, equipment, rent/mortgage, utilities, computers, technology, and tools such as media databases, email, website, and subscriptions. Understanding your operating expenses, a new aspect for former employees, is crucial. Never assume your rates are too high for the market.

Insurance 68

Insurance Insurance Financial Healthcare 68

Stephen Waddington

SEPTEMBER 25, 2019

Other employees achieve a similar trust level as communication professionals (61%). Exploring new technologies is a good way to understand their potential impact. The document opens as a PDF. Practitioners believe that most other organisational advocates are more trustworthy than themselves. It's a view shared by ECM.

Report 84

Report Communications Study Survey 84

5W PR

MAY 27, 2022

Companies can use their tools and technologies to create interesting and attention-grabbing pieces of content such as infographics and videos, that can convey information in a good way to both consumers and media outlets. Human factor.

Company 88

Company Strategy Publicity Real Estate 88

Stephen Waddington

DECEMBER 30, 2019

Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Purpose unifies management, employees, and communities. What we do 5.

Government 103

Government Education Print Ethics 103

MaccaPR

JANUARY 4, 2018

One way was documented by Advertising Age, which cited how Procter & Gamble has asked its agencies to accept 75-day delays in payment for their work. It makes our employees work three times as hard for this client. That was followed by snack giant Mondelez International and candy company Mars demanding up to 120-day terms.

Agency 0

Agency Advertising Advertising Leadership 0

Ethical Voices

DECEMBER 18, 2023

I like helping B2B tech companies with really arcane technology tell stories that people care about. If it’s a junior employee that missed the mark on something or is continually missing the mark or if a client is hell-bent on saying they’re the fastest when they’re actually not, you need to have those conversations.

Ethics 105

Ethics Data Training Agency 105

PR 20/20

DECEMBER 20, 2018

Marketing success isn’t derived from a single outperforming team member, a highly efficient technology integration or one successful campaign. Technology. Oh, technology… it’s every marketer's best friend, right? But gaps in your technology stack, outdated solutions or untrained team members can cause more harm than good.

Marketing 57

Marketing Customer Service Technology Strategy 57

Wadds Inc.

NOVEMBER 17, 2022

Academics have documented the conditions required for public relations to operate at its optimum, but practitioners repeatedly fail to take heed of the analysis. Distinguished Professor Jim Macnamara, Deputy Dean Faculty of Science, University of Technology Sydney. There’s a recurring theme in my research.

Measurement 98

Measurement Energy Conference Industry 98

Waxing UnLyrical

AUGUST 9, 2018

Structuring your content enables customers to find your message more easily online and employees to redeploy it more efficiently into multiple formats and media types. Translating entire documents is cumbersome and time-consuming. What is Intelligent Content? Intelligent content is essentially structured content. Simplify Translations.

Writing 73

Writing eBook Case Study System 73

Presspage

AUGUST 24, 2018

Because of advancements in technology, companies can build a better media kit that not only provides easy-to-digest information on brands, products, services, and leadership, but also engages media contacts—increasing the likelihood of obtaining positive media coverage. office building, reception area, employees working, etc.).

Media 68

Media Leadership Product Launch Television 68

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. Each time an employee gets replaced, knowledge is lost. Employees are frustrated with aspects of their work. Document this workflow overview. Choose workflow experiments.

How To 60

How To Software System Employee 60

Practical Law Construction

JUNE 8, 2021

As someone that deals mainly with construction and engineering disputes, it is sometimes easy to forget that the “T” in TCC stands for Technology. This resulted in further disclosure from FST of some 175 documents (from about 2,500 referred to). Again, it is fact specific.

Construction 52

Construction Report Chemicals Engineering 52

Sword and the Script

JANUARY 22, 2019

He began learning all he could about websites and interactive tools – and eventually landed a job at a technology start-up. I see that we are at an inflection point in the history of how consumers and brands relate to one another and wanted to document it. 2) Do customers really want relationships with brands?

Branding 77

Branding Brand Banking Consumer 77

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. We spoke to industry experts, analyzed macro content trends using our in-house content strategy technology, and highlighted companies creating great content.

Healthcare 111

Healthcare Content Marketing Industry Trends 111

The Stalwart Blog

NOVEMBER 18, 2019

They’re not talking to their marketing teams, to their technology teams, and so they have legacy systems with customer data, they have Cloud systems that their employees are using and all of these are potentially vulnerable to attacks from outside forces and inside forces. Lily Li: That’s right.

Data 60

Data Privacy System Crisis Communications 60