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Philanthropist Craig Newmark on Ethical Communication

PRSay

“My idea of ethical behavior is treating people like you want to be treated,” Craig Newmark said. 4 guest for the “PRSA Storytellers Series: Leading With Ethics — A View From the Top,” a live webinar hosted by the PRSA Board of Ethics and Professional Standards.

Ethics 174
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Native Advertising: Where Content Marketing and Journalism Overlap

Cision

Sites with high ethical standards disclose that the content is sponsored, so readers do not falsely assume it is provided by the publisher. The emergence of native advertising on editorial sites is giving birth to a new discipline that combines marketing and journalism. This is the form of native advertising discussed in the podcast.

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Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. That’s easier said than done.

Corporate 272
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How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. Continuous communication of the daily decisions that represent an ethical culture is one of the best ways to self-police.

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Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Its implosion was in large part due to first-rate reporting by The Wall Street Journal ‘s John Carreyrou, yet Carreyrou was originally tipped off to irregularities by a company insider. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency.

Corporate 156
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Survey: How Millennials View #PREthics

PRSay

This month, the PRSA Board of Ethics and Professional Standards, together with the Arthur W. Page Center , is sponsoring survey research with Millennials who are members of PRSA to better understand their readiness to respond to ethical issues presented in the workplace. Sources of ethics education, training, and information.

Survey 60
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Datelines, Bylines and Credible Citations: 3 Elements of Trust You Should Include in Company Blog Posts

Sword and the Script

The study looked interesting, so I clicked the link for a closer look: the ‘source’ document was another blog post, which in turn cited several other studies. Bylines provide “an accountability measure,” as the Poynter Institute , a research organization dedicated to improving journalism, says.

Blogging 105