The Resolution Blog

JUNE 27, 2024

“That is so awesome. I didn’t even know this Coverage Vault feature existed and I’ve been a customer for years!” No exaggeration. That’s the third comment from recent customer training calls where they had no idea there was this in-built coverage tracker feature as part of CoverageBook. They had no clue it existed! But loved […] The post 3 Powerful Ways To Use The CoverageBook Vault For Your Campaign Planning appeared first on PR Resolution — by CoverageBook.

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Training Blogging 194

Prowly

JUNE 27, 2024

If you think about it, creating and constantly updating media lists can be classified as a “Sisyphean Task.” After all, building a solid list is perhaps one of your most valuable assets, but it requires never-ending updates, improvements, adjustments, and so on. You know you spend a lot of time on it, but it’s never […] The post Dig Deeper Using Audience Analytics and AI Keyword Search appeared first on Prowly Blog.

Analytics 118

Analytics Blogging Media 118

The Resolution Blog

JUNE 27, 2024

“That is so awesome. I didn’t even know this Coverage Vault feature existed and I’ve been a customer for years!” No exaggeration. That’s the third comment from recent customer training calls where they had no idea there was this in-built coverage tracker feature as part of CoverageBook. They had no clue it existed! But loved […] The post 3 Powerful Ways To Use The CoverageBook Vault For Your Campaign Planning appeared first on PR Resolution — by CoverageBook.

Training 156

Training Blogging 156

Agility PR Solutions

JUNE 27, 2024

In the bustling world of B2B marketing for PR agencies, cutting through the noise often resembles an uphill battle. Facts and figures are plentiful, yet engagement frequently remains elusive. The secret weapon here is storytelling. However, not just any story will do. It needs to be a narrative woven with real-world insights, specifically designed to […] The post Smart storytelling tips for crafting compelling B2B narratives appeared first on Agility PR Solutions.

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Storytelling B2B Agency Marketing 100

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

5W PR

JUNE 27, 2024

The world of defense technology is a paradox. It thrives on cutting-edge innovation, pushing the boundaries of what’s possible. Yet, it operates under a veil of secrecy, burdened by concerns about weaponization, ethical considerations, and a lack of transparency. This inherent tension creates a critical challenge. That challenge is gaining global trust in advancements designed to protect, but whose true nature can be easily misunderstood.

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Ethics Technology System Internal 78

HMA Public Relations

JUNE 27, 2024

Boost your B2B credibility and create new business opportunities through strategic public relations efforts. Learn more as Justin Liggin discusses the value of engaging LinkedIn content, external communications, and more on B2B growth in a new blog post.

B2B 83

B2B Publicity LinkedIn Blogging 83

Agility PR Solutions

JUNE 27, 2024

Bulldog Reporter is proud to announce the 2024 Bulldog PR Awards winners, celbrating outstanding achievements in the PR and communications industry over the past year. Esteemed as the only PR awards program judged exclusively by journalists, the Bulldog PR Awards offer a unique perspective on the most exceptional work within the industry. For more than […] The post Announcing the Winners of the 2024 Bulldog PR Awards: Congrats, Top ‘Dogs!

Industry 100

Industry Report Communications Publicity 100

Culpwrit

JUNE 27, 2024

By Madi Reifler It’s safe to say that all journeys must end, including my time at Grand Valley State University. I will be a senior this fall and while I have been looking forward to graduating college, it is a bittersweet feeling. In the months leading up to the first day of the semester,… Continue reading Preparing for My Senior Year of College The post Preparing for My Senior Year of College appeared first on Culpwrit.

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Agility PR Solutions

JUNE 27, 2024

Selling SaaS products can be tricky, especially in a B2B space with multiple decision-makers. For example, marketing automation software will have marketing executives as end-users. However, the marketing head usually chooses the right tool based on budget, functionalities, and customer support. Their decision is further influenced by the overall marketing spend set by the business […] The post 3 steps to mapping the customer journey for a complex SaaS product appeared first on Agility PR

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Software B2B Tools Examples 94

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Bianchi Biz Blog

JUNE 27, 2024

Sunil Puri, Managing Director, Mileage Communications The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

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Meeting Marketing Print Local 77

OnePitch

JUNE 27, 2024

As a new month begins, and a new quarter, you might have PR measurement and reporting on the brain. Reporting can feel like a hard task, but it’s a great way to show clients your value and to stay on the same page with them regarding your program and your goals. For today’s blog, we’re walking through a few things you need to keep in mind so you can be a PR measurement maven for your team and for your clients.

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Measurement Report Blogging 63

Medianet Australia

JUNE 27, 2024

PR campaigns don’t get much bigger than sticking a 270-foot dragon on top of one of the world’s most iconic buildings, which is exactly what the Empire State Realty Trust (in association with Max) did to draw attention to the hotly anticipated premiere of the second season of House of the Dragon after a two-year hiatus.

Training 52

Training 52

NRPR Group

JUNE 27, 2024

Despite Industry Shifts and AI Advances, NRPR Continues to Thrive, Setting New Standards in Strategy and Innovation NRPR Group Inc. […] The post NRPR Group Celebrates A Decade of Success as a Female-Founded Powerhouse in Public Relations and Brand Development appeared first on NRPR Group.

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Groups Publicity Brand Branding 40

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

The Hoffman Agency

JUNE 27, 2024

Right after graduating university, I spent a long weekend in Cornwall. Adam Curtis’ Can’t Get You Out of My Head had just come out and I spent much of the 3-hour drive talking to my friend in the passenger seat about it (he’s also a history graduate and irredeemable dork). The conversation eventually sprawled its way onto The Century of the Self , one of Curtis’ earlier docuseries, which is partly about Edward Bernays, the “father of public relations.

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Internal International Conference Employee 36