Agility PR Solutions

JUNE 9, 2024

Patriotism is complicated these days—there are lots of values and definitions of it, depending primarily on which side of the country’s dividing line you’re on. For communicators, brand loyalty is a complicated concept now as well, because there are a host of components involved that didn’t seem to matter in simpler times. Put the two […] The post Most Patriotic Brands in America: 2024 is littered with partisan politics in a divisive election season, but 4 of 5 consumers agree that patriot

Consumer 167

Consumer Branding Brand Communications 167

PR Fuel

JUNE 9, 2024

Imagine your brand launching a groundbreaking product, but instead of the media buzz you anticipated, there’s silence. Your competitors, with less innovative offerings, are dominating headlines and capturing market attention. This could be. Read More The post 12 Key Elements of a Robust Media Relations Strategy appeared first on eReleases.

Media Relations 104

Media Relations Strategy Media Branding 104

Agility PR Solutions

JUNE 9, 2024

Storytelling in marketing refers to the art of crafting compelling narratives that resonate with the target audience, transcending mere product promotion to evoke emotions and forge lasting connections. In today’s digitally saturated landscape, where attention spans are fleeting, storytelling emerges as a powerful tool to captivate and retain consumer interest.

Storytelling 113

Storytelling Publicity Marketing Consumer 113

Mark My Words

JUNE 9, 2024

Newsweek At the same time, any articles that do not fit their particular speculative take can simply be dismissed as part of the conspiracy. However, the key benchmark is not so much the existence of conspiracy theories as whether the public actually pays attention to them. Therefore, the palace may be most concerned by the apparent recent increase in views on X posts.

Publicity 60

Publicity 60

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

JUNE 9, 2024

If you were a working professional in the 90s, you likely remember how rare it was for any cross-functional collaboration, because communication was essentially primitive before the internet came along. How we got it all done I don’t recall, but unless you were in the C-suite, you worked with your team on its specific goals, […] The post Alignment needs a tune-up: New business research finds that 4 of every 5 commercial activities is done with no marketing/sales collaboration appeared firs

Marketing 113

Marketing Communications Trends Publicity 113