Agility PR Solutions

JANUARY 7, 2024

As said by Ted Coine: ‘Influence will lead marketing efforts by 2020. It’s the most effective form of advertising, and coupled with a solid content strategy, no TV or Facebook ad can even compare.’ Influence is surely taking the lead today in the B2B space through influencer marketing. Every day, consumers and corporate decision-makers are […] The post 7 steps for creating successful influencer marketing campaigns for B2B brands appeared first on Agility PR Solutions.

B2B 113

B2B Branding Brand Marketing 113

Axia PR

JANUARY 7, 2024

Visuals grab attention, tell a story, and expand coverage. Companies might focus entirely on crafting the perfect headline and copy to earn media coverage from a news release. However, the power of compelling images, videos, infographics, and other visual assets is just as important for catching a journalist's attention and getting your story covered.

Infographics 62

Infographics Video Company Media 62

Agility PR Solutions

JANUARY 7, 2024

As the global recognition of AI continues to soar, shedding its earlier perceptions as a mere “bubble” or passing trend, the considerable value of AI-driven startups becomes increasingly apparent. These startups are now at the forefront of technological advancements, showcasing remarkable capabilities to enhance efficiency, productivity, and profitability.

Employee 109

Employee Strategy Communications Trends 109

Doctor Spin

JANUARY 7, 2024

Let’s discuss the Media Blackout and its origins. What compels organisations to decline media interview requests, and what implications does this have for the future of investigative journalism ? Moreover, how do these tactics reflect on the changing nature of trust, transparency, and truth for journalism in the long-term? Here we go: Media Blackout & Media Minefield Spin Academy | Online PR Courses The Media Blackout vs The Media Minefield More and more organisations are deliberately avoidi

Interviews 59

Interviews Media eBook Journalism 59

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

JANUARY 7, 2024

You’ve probably heard that having accounts across multiple social media platforms increases brand awareness and helps you reach a wider audience. But no one tells you how daunting it can be to manage social media accounts simultaneously. Juggling Facebook, Instagram, TikTok, LinkedIn, and X is not easy. It involves continuous content creation and managing audience […] The post 3 tips for brands managing multiple social media accounts appeared first on Agility PR Solutions.

Social Media 109

Social Media Branding Brand Media 109

Agility PR Solutions

JANUARY 7, 2024

When AI appeared like a knight in shining armor to streamline customer service experiences, CX leaders embraced the tech eagerly, rushing to deploy it across contact center channels and solve all their customer interaction woes. That clearly hasn’t happened, but those leaders apparently aren’t seeing the shortfalls in their chatbots, according to new research from […] The post Are CX leaders moving too fast with AI adoption?

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Consumer Customer Service Trends Publicity 109