Agility PR Solutions

JULY 14, 2024

You can significantly improve your conversion rates by using social proof. Studies show that 88 percent of consumers trust user reviews just as much as personal recommendations. You can build trust and credibility with your potential customers by displaying customer testimonials, reviews, ratings, and endorsements. Social proof reduces customers’ risk and encourages engagement, ultimately leading […] The post 9 ways to use social proof to increase your conversions appeared first on

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Study Consumer Brand Branding 117

Axia PR

JULY 14, 2024

To improve your company's SEO, leverage media placements to build credible backlinks, anchor text, and website authority. As a PR professional, you may not consider yourself a search engine optimization expert. By understanding some basics, however, you can leverage your media relations skills to help boost your brand’s SEO — driving more qualified traffic to your site and positioning you as an authority in your space.

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SEO Media Relations How To Media 75

Agility PR Solutions

JULY 14, 2024

Cookies aren’t just tasty treats for marketers—up until now, they’ve been an essential food group for comms pros to learn about consumer preferences and behavior. And this places us at a pivotal moment for digital marketing—with Google getting ever closer to eliminating cookies, new research from digital experience platform provider Optimizely reveals that nearly all […] The post The way the cookie crumbles: With Google about to eliminate cookies, virtually all marketers feel unprepared fo

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Google Marketing Groups Consumer 109

Agility PR Solutions

JULY 14, 2024

Cost optimization is the holy grail for any startup. Amazon Web Services (AWS) offers marketing and PR teams the opportunity to boost campaign performance and make data-driven decisions. AWS enables these teams to easily manage and deliver content globally, optimize costs with flexible pricing, and leverage advanced analytics for deeper insights. In this blog, we’ll […] The post Navigating Amazon Web Services cost optimization: A crucial strategy for startup success appeared first on Agili

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Web Strategy Analytics Data 103

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media