Agility PR Solutions

SEPTEMBER 22, 2024

Trust is becoming increasingly scarce in the media industry due to the rise of fake news and sensationalism. As a result, building authentic media relationships has never been more important—or more challenging. Sending press releases or generic pitches is no longer enough. The real focus must be on nurturing relationships grounded in credibility, transparency, and […] The post Building authentic media relationships in a post-truth era appeared first on Agility PR Solutions.

Media 109

Media Pitching Industry Media Relations 109

Wadds Inc.

SEPTEMBER 22, 2024

Back to Basics - Culture, Community and Creativity was the theme of PRAXIS in Pune that took place this weekend. It’s one of the biggest annual meetings of public relations practitioners in the world that takes place in India each year. Community is an important public relations strategy. It enables an organisation to bring together a group of stakeholders around a cause aligned to a common set of values.

Community 52

Community Sports Internal International 52

Agility PR Solutions

SEPTEMBER 22, 2024

Here are 50 real-life public relations campaigns that have successfully reached and engaged Gen Z, showcasing various strategies, innovations, and creative approaches: Nike’s “Dream Crazy” Campaign: Featuring Colin Kaepernick, this campaign embraced social activism and inspired young people with its powerful messaging. Dove’s “Real Beauty”: Dove’s campaign challenged beauty standards and promoted body positivity, resonating […] The post 50 PR & mark

Marketing 103

Marketing Creativity Strategy Publicity 103

Agility PR Solutions

SEPTEMBER 22, 2024

There were 5.44 billion global social media users as of April 2024. Thus, without a doubt, having a strong social media presence is crucial for business growth. Brands must be active online to understand their customers’ feedback and opinions. This is where social media monitoring becomes essential. Source It is a passive method of understanding […] The post Using social media monitoring to identify emerging trends—tips and strategies appeared first on Agility PR Solutions.

Social Media 103

Social Media Trends Strategy Media 103

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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