Agility PR Solutions

AUGUST 1, 2024

The consumer tech landscape is a battlefield. Every day, there are more innovative products that are trying to get the attention of customers. So it’s important to have a consumer tech PR agency that will create a strategy that cuts through all that noise and captures the imagination of the public. Storytelling in consumer tech […] The post How to impress the public and bring awareness using consumer tech PR appeared first on Agility PR Solutions.

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OnePitch

AUGUST 1, 2024

Every comms pro knows the importance of having a strong PR toolkit under your belt. This can be things like platforms you use, communities you frequent, or insider tips and tricks you learned on the job. We recently stopped over in Austin for our third leg of our Summer Tour , and got to hear from PR pros in this vibrant city about their favorite PR secret weapons, or what they have in their back pocket to help them pitch better and share more stories.

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Agility PR Solutions

AUGUST 1, 2024

We’re going through a period of immense upheaval as a result of the arrival of artificial intelligence as a viable tool. From the perspective of improving PR campaign effectiveness, this technological breakthrough is majorly appealing, and this explains the findings in a recent EY study which indicate that 30% of major brands will be spending […] The post 3 ways AI Is transforming PR campaign effectiveness appeared first on Agility PR Solutions.

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5W PR

AUGUST 1, 2024

In today’s digital era, the reputation of a healthcare organization holds unprecedented importance. Patients are increasingly turning to online reviews and media portrayals to make informed decisions about their care. Healthcare PR agencies play a pivotal role in safeguarding and nurturing a positive reputation, fostering trust within the community, and ultimately, attracting and retaining patients.

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Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Agility PR Solutions

AUGUST 1, 2024

From widespread misinformation and security threats to identity fraud and fake voice clones, cyber threats have increased exponentially in the age of AI-generated deepfakes, and companies are scrambling to develop response plans to address these threats, now that once highly secure measures such as biometric authentication are proving to be no match for deepfake perpetrators, […] The post Deepfake threats are disrupting security protocol: AI cyberattacks prompt three-quarters of US compani

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HMA Public Relations

AUGUST 1, 2024

Mark a new first for your brand or business with strategic public relations efforts that help make a strong first impression, keep you ahead of trends, and more. Justin Liggin explores the benefits of public relations and how it can set the stage for your success in this blog post.

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Culpwrit

AUGUST 1, 2024

By David Albritton Ok…let’s be honest with ourselves. How many of us actually planned out the last five years of our careers? As much as we might like to believe we had every aspect of our working lives covered, the fact is, most people don’t plan ahead that far. Many of us often don’t… Continue reading Five Years from Now: Your Career, Your Choice The post Five Years from Now: Your Career, Your Choice appeared first on Culpwrit.

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Axia PR

AUGUST 1, 2024

’Tis the season as political PR heats up CrowdStrike falters in crisis response 60-second close: Tailored messaging requires forethought

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Notified

AUGUST 1, 2024

In our recent webinar, Michelle Garrett , a seasoned PR consultant, author and speaker, shared valuable insights on the do’s and don’ts of how to pitch press releases to journalists. This must-watch session, presented in collaboration with Public Relations Today , provided essential information for both in-house and agency public relations pros.

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Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Medianet Australia

AUGUST 1, 2024

Good 360’s sweeping national awareness campaign sheds light on the plight of everyday Australians as the cost-of-living crisis bites, with many unable to afford personal hygiene necessities like soap, shampoo and household cleaning products.

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The Hoffman Agency

AUGUST 1, 2024

When I started my freshman year of college at the University of Oregon, I had no idea what I wanted to do with my life. I dabbled in a variety of majors from psychology to English to history, and while I found a genuine interest in a lot of these areas, nothing felt quite right. Until I took a public relations course. I was instantly hooked. In all honesty, I only took the class because so many friends I looked up to were PR majors.

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Mindful Marketing

AUGUST 1, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing There are certain subjects polite people don’t discuss in public in order to maintain decorum and show respect to others. So, what do you do when you work in advertising and you’re asked to make commercials about one of those taboo topics?

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Ishmael's Corner

AUGUST 1, 2024

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’m not holding my breath for a call or text from Jen O’Malley Dillon. I’ve toiled in the tech sector throughout my entire career. What do I know about politics and running a campaign for the president of the United States? Nada.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Maxim Behar

AUGUST 1, 2024

President Biden unexpectedly proposed that any resident of the White House should not have parliamentary immunity and should be held accountable under the law just like any other American. It may sound revolutionary to the world, but if you take a moment to look around, you will see how simple and logical it all sounds in today's times. Thanks to social media, there are billions of "editors" worldwide, and they are constantly discussing politicians - whether they are working for the good of soci

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