Onclusive

MARCH 15, 2024

This Women's History Month, we look at the vital role women play in shaping brand identity and championing cultural improvements.

Branding 195

Branding Brand 195

Steve Barrett on PR

MARCH 15, 2024

Over 800 PR pros gathered at Cipriani Wall St. Thursday night to honor an industry that has evolved exponentially since the first ceremony in February 2000 and is truly demonstrating its value.

Industry 148

Industry Blogging 148

5W PR

MARCH 15, 2024

In the world of ones and zeros, data is the true crown jewel, and cyber security is an ever-evolving field protecting it from threats. Understandably, most people tend to hang onto their precious personal information, and one slip-up can transform a devoted customer into an unseen phantom in the digital world. That’s where public relations helps, armed with a slick toolkit of words to construct bridges of trust amid this unrelenting storm.

Publicity 146

Publicity Construction Data Crisis Communications 146

NewsWhip

MARCH 15, 2024

When I think of Disney, I think of stories about heroes, villains, music, and happily ever after. Clearly, there is a successful strategy in place. And as October 1st marked the 50th anniversary of the Walt Disney World Resort, we wanted to check in with our friend Jessica Bundy, a leader in their research department of Consumer Insight, to learn more.

Data 78

Data Social Media Consumer Trends 78

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Mark My Words

MARCH 15, 2024

Yahoo The photo, which remains on the Prince and Princess of Wales’ joint pages, shows the Princess of Wales seated with Prince George, 10, Princess Charlotte, 8, and Prince Louis, 5, around her. The image was especially significant as the first official picture of Princess Kate released following her abdominal surgery on Jan. 16, driving interest to a new pitch as she has not been seen in public since Christmas and is not expected to return to royal duty until after Easter.

Instagram 60

Instagram Pitching Brand Branding 60

Mark My Words

MARCH 15, 2024

People Princess Beatrice and Zara Tindall Have a Blast at Horse Race as Kate Middleton Photo Controversy Continues Mark Borkowski, a London-based public relations and crisis communications expert, tells PEOPLE that the palace didn’t calm concerns by sharing a new image with the public — “in fact, it’s made it worse.” “Now some people are asking if it is all generated by AI or is it a Photoshop of a photo taken.

Crisis Communications 60

Crisis Communications Crisis Publicity Brand 60

Mark My Words

MARCH 15, 2024

CBC Whether trust has been damaged will only emerge over time, but in ways it appears to have been tested, at least in the short term. “A little bit has died,” Mark Borkowski, a U.K. public relations expert, said in an interview. “But the true answer to regain that respect and trust comes with what their big moment is when Kate comes back into her royal duties.” When exactly that will be is unknown.

Newspapers 60

Newspapers Interviews Course Publicity 60

Mark My Words

MARCH 15, 2024

Daily Mirror Mark Borkowski, whose celebrity clients have included Sir Cliff Richard, Van Morrison and Graham Norton, said that the Sussexes have taken a leaf out of Kanye West and Bianca Censori’s playbook by ‘causing chaos left, right and centre’ He said Harry and Meghan’s urgent and over-riding need for money to support their expensive lifestyle coincided with a falling-off of support from super-rich friends in the United States where they have begun to generate ‘negativity’

Course 60

Course Brand Branding Communications 60