As brand loyalty becomes more elusive, consumer expectations drive significant loyalty swings in 2024 Brand Keys Loyalty Leaders rankings
Agility PR Solutions
SEPTEMBER 9, 2024
Brand loyalty was never an easy achievement, but the metric has gotten exponentially tougher in the post-pandemic age. Among myriad determinants, ever-evolving—and ever-escalating—consumer expectations are the key drivers of loyalty, and meeting them has never been more difficult, according to the 2024 Brand Loyalty Leaders List from loyalty and engagement research firm Brand Keys, which […] The post As brand loyalty becomes more elusive, consumer expectations drive significant loyalty swi
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