Agility PR Solutions

NOVEMBER 7, 2023

As technology firmly commands business strategy, with the mighty AI out in front, achieving a successful digital transformation is now paramount as companies can’t risk falling behind the curve in a still-rocky economic landscape. Business leaders are well aware of the urgency, and new research from global consulting firm RGP reveals that an unprecedented reconceptualization […] The post Transformation terrors: Amid rising fears of being tech laggards, leaders are making radical staffing s

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Technology Strategy Company Trends 174

PR Fuel

NOVEMBER 7, 2023

What is a boilerplate in a press release a boilerplate? It’s the DNA of your company’s first impression in a press release. Often, it’s the last thing read but the first to linger in the memory of journalists and readers. Read More The post What Is a Boilerplate in a Press Release? The Ultimate Guide appeared first on eReleases.

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Company Writing 105

Agility PR Solutions

NOVEMBER 7, 2023

Picture this: You walk into a grocery store and head straight for the cookie aisle (the best in the store, of course). You arrive at the chocolate chip cookies with dozens of options pleading to hitch a ride in your cart to the checkout line. Which one do you end up purchasing? Do you go […] The post 3 ways brand visual identity can win over new customers appeared first on Agility PR Solutions.

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Branding Brand Course Publicity 105

Axia PR

NOVEMBER 7, 2023

In this episode, Tina McCorkindale joins On Top of PR host Jason Mudd to discuss how PR can help journalism survive as well as more information and research from the Institute for Public Relations. Tune in to learn more!

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Journalism Publicity Media 90

Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

NOVEMBER 7, 2023

In today’s fast-paced, mind-bogglingly interconnected world, effective communication must be considered of paramount importance across all industries, and the healthcare sector is no exception. Crisis situations can strike from seemingly nowhere at any time, and how well a healthcare organization responds can have a profound impact on their (often hard-earned) brand reputation, their credibility, and […] The post Healthcare PR: Navigating crisis communication and upholding mental hea

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Healthcare Privacy Crisis Communications Crisis 105

5W PR

NOVEMBER 7, 2023

How to Secure Your Spot on Holiday Gift Guides This Year The holiday season is not only a time for festivities but also a crucial period for businesses to boost sales. One highly effective way to showcase products and reach a broader audience is by securing a spot on holiday gift guides. These guides are trusted resources for shoppers seeking inspiration and ideas for the perfect gifts.

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How To Retail Pitching SEO 78

Culpwrit

NOVEMBER 7, 2023

Chicago was the epicenter of public relations last week with five major events and announcements. Bright and early on Thursday, some 25 educators and PR leaders gathered for the first meeting of Plank Partners. The new Plank Center affiliate brings together like-minded individuals who want to make a difference and help empower and advance… Continue reading Chicago is No ‘Second City’ When it Comes to PR The post Chicago is No ‘Second City’ When it Comes to PR appear

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Education Meeting Publicity Community 90

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. I didn’t get into the public relations and communications industry through a traditional career route. When I began, I had no idea what to expect.

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Agency Energy Crisis Management Industry 89

HMA Public Relations

NOVEMBER 7, 2023

Blog posts can be a cost-effective way to provide relevant and informative content for your audience. Rayna Burgett covers the benefits of a blog from thought leadership to lead generation in this post. Read more!

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Blogging Leadership Communications Publicity 84

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Axia PR

NOVEMBER 7, 2023

Experience, expertise, authoritativeness, and trust will boost your content marketing strategy. Producing high-quality online content is a vital yet challenging part of content marketing. To cut through the competition of billions of web pages, use EEAT. The acronym stands for experience, expertise, authoritativeness, and trustworthiness and acts as the set of criteria search engines use to evaluate content quality and usefulness.

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Web How To Engineering Content Marketing 62

Prohibition

NOVEMBER 7, 2023

Staying on top of your game is a must when it comes to content marketing. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. Here we’ve pulled together seven tried and tested tools that are guaranteed to help streamline your content marketing strategy.

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Content Marketing Tools Strategy Marketing 62

Mediagraphix PR

NOVEMBER 7, 2023

Public Relations or PR has become a necessary factor in any company’s success. Earlier companies didn’t invest in Public Relations, but in today’s extremely fast world, investing in PR has become a necessity for all corporations. Public Relations (PR) has long been an essential component of effective communication and brand management for businesses and organizations.… The post 05 Debunked Myths about Public Relations You Should Know appeared first on MediagraphixPR.

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Publicity Corporate Company Brand 52

Victorious PR

NOVEMBER 7, 2023

In today’s digital age, everything unfolds on the web. Social media, targeted ads, press features, and news articles – your online presence is the canvas on which your story is painted. In a few clicks, someone across the globe can find out who you are, all at the touch of a smart device. That’s why PR isn’t just essential, it safeguards your reputation.

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SEO Web Conference Real Estate 52

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Mediagraphix PR

NOVEMBER 7, 2023

Public Relations or PR has become a necessary factor in any company’s success. Earlier companies didn’t invest in Public Relations, but in today’s extremely fast world, investing in PR has become a necessity for all corporations. Public Relations (PR) has long been an essential component of effective communication and brand management for businesses and organizations.… The post 05 Debunked Myths about Public Relations You Should Know appeared first on MediagraphixPR.

Publicity 52

Publicity Corporate Company Brand 52

Institute for Public Relations

NOVEMBER 7, 2023

This summary is provided by the IPR Digital Media Research Center Dr. Myojung Chung and colleagues analyzed how in-group vs. out-group social identities (in this case, political affiliation) affects how readers respond to political fact-checking messages written by a human or AI-centered source. The researchers conducted an experiment with 645 U.S.-based individuals asking them to … Continue reading Does AI Make Political Fact-Checking Less Divisive?

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Groups Media 52

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI. There are a lot of different uses for AI that have been around a lot longer too.

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Employee Software Survey Tools 133

OnePitch

NOVEMBER 7, 2023

Hannah Orenstein is the Deputy Editor of Lifestyle and Wellness at Bustle. Hannah leads coverage on a wide range of subjects, including dating, relationships, sex, fitness, mental health, self-care, food, home, travel, viral culture, technology, astrology, and lots more. During the episode, Hannah explains why she never deletes emails, what it's like fielding pitches from writers, her recommendation for outlining your pitch, and more.

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Viral Travel Pitching Technology 85

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.