Fri.Oct 11, 2024

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Building Trust Through Corporate Communications and PR: Best Practices

5W PR

Corporate communications and public relations foster trust between organizations and their stakeholders. This trust, a vital asset, significantly impacts a company’s reputation, financial performance, and overall success. In today’s transparent and interconnected world, the importance of cultivating and maintaining trust has reached unprecedented levels.

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Thrust Into the Spotlight: Crisis Communication Lessons From the Lens of a Leader in Springfield, Ohio

PRSay

After the September debate in which presidential candidate Donald Trump falsely claimed that Haitian refugees in Springfield, Ohio, were “ eating the dogs… They’re eating the cats… ” our small community of 60,000 became headline news for weeks. Not only did the media swarm the city, but also bomb threats and protests followed from nationalists, hate groups and attention-seekers looking for their 15 minutes of fame.