5W PR

APRIL 5, 2025

Public relations crises can strike any organization without warning, making crisis PR an essential skill for communications professionals and business leaders. Crisis PR involves managing communications during challenging situations that threaten an organization’s reputation, operations, or relationships with stakeholders. Whether facing product recalls, executive misconduct, natural disasters, or social media backlash, how an organization responds in the first hours and days can determine

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Ronn Torossian

APRIL 5, 2025

Learn how video marketing uses storytelling to build authentic connections, drive engagement and create lasting brand loyalty in the digital age. The post How to Use Video Marketing to Tell a Story appeared first on.

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Video How To Marketing Storytelling 195

5W PR

APRIL 5, 2025

Managing organizational crises requires methodical planning, swift action, and strategic thinking to protect both reputation and operations. Recent studies show that 95% of business leaders expect their organizations to face a crisis, yet only 49% have a crisis response plan in place. A well-structured crisis management approach combines preventive measures, response protocols, and recovery strategies to maintain business continuity during challenging times.

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Crisis Management Crisis Crisis Communications Resources 60