Fri.Mar 29, 2024

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Book Review: Internal Communication Strategy

Wadds Inc.

Rachel Miller's new book Internal Communication Strategy offers a practical, step-by-step guide to organisational communication by developing a robust internal communication strategy. It’s not every book about internal communications that offers a revolution. However, Rachel Miller’s new book does just that, opening with the mission statement: “Organisations that understand and harness the power of corporate communication can revolutionise from the inside out.

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The Role of PR in Driving E-Commerce Sales

5W PR

The e-commerce sales sphere is a battleground. It’s teeming with virtual storefronts all vying for customer clicks, so just having a polished website filled with products no longer cuts it. For brands to truly shine and win consumer trust, they need a strategic game plan. Here’s where public relations enters the fray, offering up a potent weapon to thrust e-commerce sales into the spotlight and on the trajectory of steady growth.

Fashion 78
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Q&A with Internal Communication Strategy author Rachel Miller

Wadds Inc.

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. The book aims to provide internal comms practitioners with knowledge, skills, and real-world examples, while also addressing critical challenges, the impact of AI, key trends, and the importance of developing a professional network in the field of internal communications.