Steve Barrett on PR

MAY 2, 2024

The mission to distinguish nuggets of wisdom from the torrent of BS around the impact of artificial intelligence on communication must be top of mind for all PR pros.

Communications 176

Communications Blogging 176

Agility PR Solutions

MAY 2, 2024

The Creator Economy has exploded over the last couple of years into a self-sustaining revenue model, and the growth shows no signs of slowing. But with growth comes complexity, and the most innovative influencers and other content creators find ways to rise above this ever-increasing pack to forge successful careers. One key to that innovative […] The post Influencer update: New study reveals consumer, business and tech trends impacting the Creator Economy—and influencers’ top concern appe

Study 122

Study Trends Consumer Publicity 122

Buzzstream

MAY 2, 2024

I knew of Nate Matherson’s previous work with LendEDU because I used to do a lot of work in the personal finance industry when I was with Siege Media. However, I connected with him when he offered a free run-through of his new tool, Positional , on LinkedIn before its launch. I saw an extremely passionate and knowledgeable founder of an SEO tool who was putting in the extra hours and sweat to build the content strategy for his tool (while also serving as CEO, brand ambassador, and many other ha

International 118

International Internal Insurance Insurance 118

Agility PR Solutions

MAY 2, 2024

Strategic PR campaigns are the cornerstone of brand reputation and growth, yet they hinge on effective budget management. For savvy PR professionals and marketers, the intersection of financial acumen with communications strategy is non-negotiable. Harnessing financial tools like rewards credit cards can elevate your PR campaigns from routine to remarkable by stretching every dollar.

Financial 117

Financial Tools Reputation Strategy 117

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

HMA Public Relations

MAY 2, 2024

Want to find out how to cut through the noise and capture journalists' attention? Learn more in the latest blog post from Mikayla Koppy, where she shares the keys to effective media relations and media training today, drawing insights from a recent episode of the PRGN Presents Podcast. Take a look!

Media Training 93

Media Training Training Media Relations Media 93

OnePitch

MAY 2, 2024

Keeping a finger on the pulse of news and relevant trends across your clients and their competitors may seem like a simple skill to have in your PR toolkit , but it’s an essential one that not only provides value but shows you know your stuff. Particularly in the age of near-ubiquitous AI applications , there’s never been a better time to sharpen up your monitoring chops.

Trends 84

Trends Tools 84

Agility PR Solutions

MAY 2, 2024

G2 recently announced their Spring 2024 Reports update—and we are thrilled! If you’re unfamiliar with G2 Grid Reports, they’re like the People’s Choice awards for the SaaS industry—based on honest reviews and ratings from genuine users. They’re released every quarter, so the results are always up to date. While Agility prides itself on its products […] The post Agility PR Solutions Earns 36 Badges from Reviews Platform G2, Affirming Its Innovative Leadership in PR Technology appear

Leadership 103

Leadership Technology Report Industry 103

Buzzstream

MAY 2, 2024

Email is the best way to contact reporters, though social media is a close second. Finding them can be a challenge. We’ll show you how. Imagine a world where journalists saw every piece you published. Unfortunately, that world doesn’t exist. We need to work for our coverage, get it in front of the right people, and share our stories. For some in the social media space, these are influencers.

Digital PR 62

Digital PR Report How To Pitching 62

Mark My Words

MAY 2, 2024

LinkedIn A fortnight ago Rishi Sunak apologised for the damage he did to the credibility of popular trainer brand Adidas Sambas after wearing a pair in a podcast interview, during one of his infinite attempts to appear down with the kids. Adidas were presumably still reeling from the reputation damage caused by a stuffy right wing politician co-opting a product marketed to the hipsterishly progressive when no less an influencer than Nigel Farage poked fun at the incident by posting an Instagram

Instagram 60

Instagram LinkedIn Interviews Reputation 60

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media