Steve Barrett on PR

APRIL 4, 2024

Owned media is increasingly being used in the tech sector by brands such as Microsoft, Apple, OpenAI and Google to push back aggressively on regulatory and reputational issues.

Company 142

Company Google Reputation Brand 142

Agility PR Solutions

APRIL 4, 2024

Cyberattacks have posed a red-alarm level of crisis threat for some time now, but the rise of AI has not only expanded business possibilities, it has given e-predators a similarly unlimited capacity to instigate attacks—and companies have never been more vulnerable, finds new research from zero-trust and zero-knowledge cybersecurity software provider Keeper Security.

Software 114

Software Crisis Company Trends 114

NewsWhip

APRIL 4, 2024

This spring, we’re delighted to share that we’ve been awarded a total of eleven G2 badges. Once more, G2 has underscored our position as an industry leader in media and social media monitoring as we continue to earn recognition for being high performers across the Small Business, Enterprise, and Mid-Market categories. We’re excited to also receive an award as a leader in both media and social media monitoring for the EMEA Regional Grid® Report.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

Agility PR Solutions

APRIL 4, 2024

Secure artificial intelligence is revolutionizing media relations, transitioning from simply monitoring mentions to detecting nuances and protecting communication channels. As enterprises engage with the press, the integrity of their messaging is paramount. AI security stands guard at this critical juncture, fortifying against misinformation while enhancing accuracy.

Media Relations 110

Media Relations Enterprise Media Communications 110

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

OnePitch

APRIL 4, 2024

You don’t need a specific or special holiday to celebrate the wins, both big and small, in life and your career. Recognizing your PR accomplishments of any size is a great way to stay inspired each day to continue developing stellar media and PR campaigns on behalf of your clients.

Media 88

Media Pitching 88

Buzzstream

APRIL 4, 2024

Unfortunately, no one tool or tactic captures every mention of a campaign. Journalists don’t respond; they post. Some forget to link. And even if they do, link indexing tools don’t cover every nook and cranny of the internet. However, for link builders and digital PRs , reporting that one extra link can significantly impact relationships with stakeholders.

Digital PR 62

Digital PR How To Media Google 62

HMA Public Relations

APRIL 4, 2024

From providing a meaningful, personal, and ultra-flexible work experience to celebrating small wins, discover what sets exceptional leaders apart as Alison Bailin shares key tips from "Heart First for Emerging Leaders" by David Grossman.

Leadership 70

Leadership 70

Mark My Words

APRIL 4, 2024

The Guardian Musk may have lost the title of world’s richest person, but his global fame, sustained in part by his divisive online persona, is undiminished. Mark Borkowski, a PR consultant and author, said the Tesla boss exemplified the “ PT Barnum -esque” approach to modern entrepreneurship. “Everything in this cult of personality is fragile,” Borkowski said, but added that Musk had proven before that he can “re-spawn” when he encountered difficulties.

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David PR Group

APRIL 4, 2024

In the vast expanse of the corporate world, few crises carry the potential to shake the very foundations of an iconic behemoth. Yet, today, Boeing finds itself entangled in an existential quagmire, a public relations nightmare that threatens not just its reputation, but its very survival. The recent incident involving the Air Force C-40 jet, a modified Boeing 737 designated for transporting US Secretary of State Antony Blinken, failing to take off due to unspecified issues, has spotlighted the e

Crisis 52

Crisis Transportation Crisis Management Reputation 52

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Maxim Behar

APRIL 4, 2024

Mhm… We are all hearing this daily – there aren’t enough people on the market, young people don’t want to work, a spoiled generation is coming … Stop! How can there not be enough people when there are plenty? Call it whatever you want, but Bulgaria is full of brilliant additions to the millennial generation… who have knowledge, who are capable, and who are enthusiastic.

Education 45

Education Company Marketing 45