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Today’s online media consumers are bombarded with information every minute of their lives, so it’s no wonder they’ve learned to filter out the things that don’t interest them. Most internet users simply scroll past text and generic images, but they will stop for a video. This is why around 91 percent of businesses use video […] The post 4 of the most effective video content types for media outreach appeared first on Agility PR Solutions.
Article published by the Indiana Technology & Innovation Association (ITIA) on June 21, 2024 [link] “To merge, or not to merge.” That is the question that companies often discreetly ask in today’s business environment. These undisclosed, perhaps even taboo conversations, being done in the back room or over glasses of wine seem to be happening—especially in the technology industry—at a steady clip in 2024.
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Management Today How well, badly or averagely managed is the BBC? That is a hard question to answer, primarily because of the broadcaster’s hybrid public-private status likened by British PR guru Mark Borkowski to being “half-pregnant”. This means, he says, “the BBC is damned if it does” – by, for example, expanding its online presence – and “damned if it doesn’t” – by relying on the TV licence fee which generates £3.7bn (65%) of its revenue.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Nothing is more critical to an organization than earning and keeping trust. But in today's world of fragmented digital channels, influencers and misinformation, building trust with increasingly skeptical stakeholders has become a major challenge.
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In this day and age, data underpins everything that we do. From simply browsing the web to running (and reporting on) your own media campaigns, data must be accurate to be useable.
On June 10, FEMA’s Office of External Affairs held its inaugural “Risk Communications, Crisis Communications + Community Engagement Summit” at the National Academy of Sciences in Washington, D.C. The Summit addressed the growing challenges brought about by climate change, which is worsening current community problems and generating new international threats, organizers said.
Today Medianet is joined by Thomas Sargeant, Acting Deputy Editor of Look Magazine. Thomas gives an insight into his role as Editor, how his time at Honi Soit has prepared him for a writing career and just what makes a good piece of art writing.
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