ImPRessions - Crenshaw Communications

JANUARY 17, 2024

Obvious statement: 2023 was a breakout year for generative AI. Its impact was felt everywhere, and the PR business was no exception. Midway through 2023, I wrote a blog post on why tech is important to PR , including a section on “the chatbot in the room,” aka generative AI. TL/DR version: AI is to PR now what social media was to PR in the early aughts.

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PR for Anyone

JANUARY 17, 2024

Jenn Drummond is an accomplished mountaineer, adventurer, inspirational speaker, podcast host, and author. She holds the World Record of being the first —and so far, only—woman to complete the Seven Second Summits challenge, which she began in December 2020 and completed on June 1st, 2023. Prior to conquering seven of the most dangerous and difficult summits on our planet, Jenn faced her share of adversity.

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Agility PR Solutions

JANUARY 17, 2024

Trust in AI continues to be the biggest obstacle to overcome before the tech is welcomed into business and customer service. Business leaders and consumers alike have voiced concerns about the accuracy of AI insights and the largely undefined ramifications of irresponsible use. So if people are skeptical about AI’s reliability for things like data […] The post New academic study examines the future of trust in AI-generated news appeared first on Agility PR Solutions.

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5W PR

JANUARY 17, 2024

The Consumer Electronics Show (CES), held annually in Las Vegas, stands as a pinnacle industry event, bringing together leaders in the space to unveil cutting-edge technologies that are set to shape the future of consumer lifestyles. This year’s show provided us with a lot to think about, but these five trends captivated our attention. Aging and Elder Care Healthy aging, aging tech, and elder care dominated the Smart Home sector of CES this year.

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Agility PR Solutions

JANUARY 17, 2024

Roll back the clock 10 years, and the Internet wasn’t really a competitive space. Today, though, you’ll find yourself vying with around 24 million other e-commerce businesses around the world, and that’s something that requires a lot of work! The good news is that you can get ahead, and this is by using effective SEO […] The post 6 SEO tips to boost your marketing strategy appeared first on Agility PR Solutions.

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Agility PR Solutions

JANUARY 17, 2024

Perhaps like never before, the world is in the midst of a massive technology shift, as AI and other disruptive technologies become “human by design”—much more human-like and intuitive for people to use—and usher in a new era of unprecedented productivity and creativity. And as human-centric technologies wield even greater capabilities, become easier to interact […] The post Technology vision 2024: As tech becomes more ‘human by design,’ companies will reach new frontiers in business and be

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Maxim Behar

JANUARY 17, 2024

In our effort to improve the communication between employer and candidate, we asked in our latest survey about the challenges in the workplace: At what age did you start your first job? - 52% respondents in the survey said they started their first job between the ages of 14 and 18 - 44% started their first work commitments during their study between the ages of 19-24 - Only 4% fall into the category of 25–30-year-old To comment on the topic and the survey results, WorkTalent.com turned to Maxim

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Agility PR Solutions

JANUARY 17, 2024

As 2024 kicks into gear, we at Horowitz are concentrating on the shifts in entertainment, media, and technology that will most certainly impact consumer attitudes and behaviors in the next 12 months. TV Is back(ish) Despite the many TV networks and streaming services, in 2023 there was very little new and interesting content available to […] The post Hot entertainment, media, and technology trends to watch in 2024 appeared first on Agility PR Solutions.

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Maxim Behar

JANUARY 17, 2024

We are blaming Austria for the fact that the negotiations for Bulgaria to join the desired Schengen area have been going on for 15 years. Who else could be to blame? Can we blame Bulgaria? Here the issue is not about blaming, but about the attitude that some Bulgarian Businesses have and are trying to promote as public opinion in recent days, calling for boycott of Austrian goods, initiating tax audits in big Austrian companies and talking all over the place that this is the only way to force th

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Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Contently - Strategy

JANUARY 17, 2024

When it comes to content marketing for financial institutions, legal compliance presents a unique set of challenges and opportunities. The intricate financial services landscape is characterized by stringent regulations, constantly evolving market dynamics, and a discerning audience. To produce and publish original content consistently, financial marketers must find a way to tackle these complexities effectively.

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Medianet Australia

JANUARY 17, 2024

Discover the captivating journey of Sangeeta Kocharekar, a renowned Lifestyle Writer and Editor. Gain insights into her career, memorable experiences, and approach to writing about products and experiences. Explore the evolving role of lifestyle content in the era of YouTube and TikTok. Uncover the perspectives and stories that interest Sangeeta the most.

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The Hoyt Organization

JANUARY 17, 2024

Today’s higher education marketplace is exceedingly competitive and crowded. It’s no longer enough for institutions to offer programs and degrees to attract applicants. Your higher education institution has to show the characteristics and assets – tangible and intangible – that set it apart from the rest. Higher education institutions can build mutually beneficial relationships with their audiences using public relations (PR).

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