Agility PR Solutions

SEPTEMBER 18, 2024

In today’s digital landscape, social media influencers have emerged as key partners for brands seeking to broaden their reach and engage with specific audiences. These influencers, who have cultivated large, dedicated followings on platforms like Instagram, YouTube, and TikTok, have the ability to enhance a brand’s message, boost visibility, and drive consumer actions in ways […] The post Leveraging social media influencers: A guide to effective marketing partnerships appeared first on Agi

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Social Media Marketing YouTube Media 180

Prowly

SEPTEMBER 18, 2024

You’d think that year on year changes in any industry aren’t significant enough to flip the script upside down, yet every single time we’re collecting answers from PR professionals we get to find out the shifts they’re dealing with on a daily basis. We found that an increasing number of clients and stakeholders are starting to prioritize evaluating our work on measurable results , usually built on data-driven strategies.

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Measurement Tools Data Pitching 104

Agility PR Solutions

SEPTEMBER 18, 2024

Travel PR campaigns can sometimes go awry, leading to backlash and negative publicity. Here are some notable examples of travel PR campaigns that went wrong: 1) United Airlines’ “United Breaks Guitars” Incident In 2008, United Airlines faced a PR nightmare when a musician, Dave Carroll, had his guitar damaged by the airline and was dissatisfied […] The post 10 travel PR campaigns that went wrong appeared first on Agility PR Solutions.

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Travel Airlines Examples Publicity 110

Contently - Strategy

SEPTEMBER 18, 2024

A woman jolts awake in the dead of night, awoken by a thud from downstairs. A wizard, who’s been training in the magical arts since he was a boy, is about to face his first great test. Plane crash survivors on a remote island grapple with their new circumstances. Each sentence is the start of a brand-new story. And somehow, in one sentence, these stories have the power to capture our attention and spark our curiosity—something content marketers aim for with every piece they create.

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Content Marketing Creativity Marketing eBook 98

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

SEPTEMBER 18, 2024

In a groundbreaking move set to reshape the landscape of digital marketing, OpenAI, the trailblazer in artificial intelligence, has announced its acquisition of Rockset, a leading player in real-time analytics and data management. This strategic acquisition is poised to revolutionize how businesses approach data-driven marketing, merging OpenAI’s advanced AI capabilities with Rockset’s cutting-edge data infrastructure. […] The post Generative AI pioneer OpenAI acquires data ana

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Agility PR Solutions

SEPTEMBER 18, 2024

Many people underestimate what it takes to be an effective product marketer. Not only do you need to wear many hats and keep a finger on the pulse of the market, but you also need to be a master storyteller, data analyst, and have the communication skills to continually prove the viability of your products […] The post Key challenges of product marketing—and how to overcome them appeared first on Agility PR Solutions.

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How To Marketing Storytelling Data 100

Stern + Associates

SEPTEMBER 18, 2024

Speaking up – and empowering your employees to speak up – is a vital prerequisite for a company culture that supports innovation. In this episode of Minds Worth Meeting , Justin Louis and Meg Virag sit down with Oxford University Saïd Business School associate fellow, Megan Reitz. We discuss the importance of how leaders “show up” to work, why we all need safe environments to speak up and permission to pause, and how AI is starting to change dialogue in organizations.

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Company Construction Meeting Employee 71

Maxim Behar

SEPTEMBER 18, 2024

Great leadership isn’t defined by titles, power, or even success. It’s shaped by a blend of courage, empathy, and an insatiable curiosity to explore beyond the ordinary. The real essence of leadership lies in understanding that every obstacle is a steppingstone, every conversation a source of insight, and every setback a lesson in resilience. Visionary leaders are not those who seek the spotlight but those who shine it on the path for others to follow.

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Publicity Leadership Journalism Education 59

Medianet Australia

SEPTEMBER 18, 2024

Today, Medianet is excited to feature Chris, an experienced Editor for Sydney Travel Guide and the AU Review. With extensive experience in travel journalism, Chris expertly balances content creation for these leading publications. From helping tourists explore Sydney’s vibrant attractions to providing in-depth cultural and travel insights, Chris has a unique approach to editorial strategy and digital media.

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Travel Interviews Media Journalism 52

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

The Hoffman Agency

SEPTEMBER 18, 2024

RIP to the old hub and spoke model. It’s time to adopt a hive mentality and recognize that good ideas and sound insights come from multiple sources. I think that we can all agree that effective communication is usually a dialogue, not a monologue. It encourages interaction, welcomes feedback and even invites debate. Yet in our own lives as communications professionals, this logic often goes out of the window.

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Local Agency Course Company 36

Buzzstream

SEPTEMBER 18, 2024

I didn’t know Darren Kingman before chatting with him , but I loved the work he produced at Root Digital , his UK-based digital PR, SEO, and content marketing agency. So, I used our chat to drill down how Darren and his team generate ideas. It turns out that much like myself, Darren is a content junkie, always on the lookout for interesting, inspiring content.

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Creativity Digital PR Data Pitching 117