5W PR

JUNE 7, 2024

In the dynamic world of defense technology, innovation is the touchstone, and secrecy is the constant backdrop. This sector thrives in the high-stakes realm of complex ethics and public scrutiny, making public relations a crucial element in shaping its public perception and fostering trust among various stakeholders. Traversing this multifaceted landscape requires a specific set of skills.

Publicity 78

Publicity Government Crisis Communications Ethics 78

Mark My Words

JUNE 7, 2024

BBC Online Mark Borkowski is a crisis PR consultant who works with international celebrities and big corporations. He said if he was advising Mr Gething following his public cry he would say “don’t hide it, look to exploit it but don’t lean too heavily on it and find better ways of expressing authenticity” He said the British public had become more open to seeing emotion from leaders. “Politicians once upon a time had to show strength and zero vulnerability… but we

Crisis 60

Crisis Corporate International Internal 60

David PR Group

JUNE 7, 2024

In today’s fast-paced digital world, crises can strike any organization at any time, putting reputations and bottom lines at risk. John David, a seasoned crisis communications expert with over 25 years of experience, recently joined the Software Spotlight podcast to share his invaluable insights on preparing for and effectively managing crises.

Crisis Communications 40

Crisis Communications Software Crisis Communications 40

PRSay

JUNE 7, 2024

You can download a copy of “Tackling Misinformation: The Communications Industry Unites” here. PRSA has more resources on the topic for communications pros here. A small group of social media users spread most of the fake news that circulated in 2020, TechCrunch reports. Published in the journal Science , separate studies by researchers at MIT, Ben-Gurion University, Cambridge and Northeastern University found that many of the falsehoods that social media users spread regarding COVID vaccines a

Groups 87

Groups Study Financial Journalism 87

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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