Agility PR Solutions

JUNE 3, 2024

Public relations professionals understand the delicate dance of managing a brand’s image. But when a crisis erupts, meticulously crafted plans can be thrown into disarray. Negative headlines erupt, public sentiment sours, and the pressure to respond mounts. In these turbulent waters, adaptability and flexibility become the life rafts of effective crisis communication.

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Crisis Communications Crisis Publicity Brand 114

HMA Public Relations

JUNE 3, 2024

With her return to print journalism after eight years in audio, Kerry Fehr-Snyder, the editor of the Arizona Capitol Times and Yellow Sheet Report, is featured in this #MediaMonday update. Discover some of her favorite stories she has covered, what to expect from her publications, and much more in this blog post.

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Print Journalism Report Blogging 105

Agility PR Solutions

JUNE 3, 2024

Almost every company deals with a crisis at some point in their years of operation. This often includes legal issues, too. Whether it’s litigation or non-compliance with certain business laws, legal challenges can take hold at any moment. The key is to always be prepared for such crises and know how to respond when they […] The post Crisis management: How to restore your company’s reputation after legal challenges appeared first on Agility PR Solutions.

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Crisis Management Crisis Reputation How To 110

Prowly

JUNE 3, 2024

Navigating press release costs is a tricky task. Both writing and distribution highly influence the final quote, and there’s a lot of options to choose from. This article tries to answer the question: how much does a press release cost – and why? We’ll elaborate on: factors influencing press release costs press release distribution costs […] The post Press Release Costs for 2024: Comprehensive Guide appeared first on Prowly Blog.

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Writing Blogging Industry 104

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Agility PR Solutions

JUNE 3, 2024

Public relations is a tool for building brand awareness and managing reputation. But what if I told you it can be a secret weapon for lead generation? Although generating high-quality leads is a priority in marketing campaigns, 15 percent of marketers affirm that their biggest marketing struggle is driving traffic and lead generation. Image via […] The post 6 ways to use effective PR strategies to generate leads for business appeared first on Agility PR Solutions.

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Strategy Reputation Tools Marketing 105

Agility PR Solutions

JUNE 3, 2024

Has influencer marketing met its match in an age of increasingly skeptical younger consumers? What was once considered the most authentic marketing approach may be collapsing under the massive weight of greed, as influencers are devolving into glorified brand shills in the eyes of some Gen Z shoppers, and they’re shifting their approach to using […] The post The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainabilit

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Consumer Marketing Brand Branding 94

5W PR

JUNE 3, 2024

The B2B tech landscape pulsates with the constant beat of innovation and competition, as businesses grapple for market share in this perpetually evolving space. Amid this digital joust, creating a niche and gaining brand visibility can resemble an uphill battle. However, a powerful fusion exists ready to be deployed: the strategic alignment of SEO and B2B tech PR.

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SEO B2B Engineering Leadership 78

Agility PR Solutions

JUNE 3, 2024

Has influencer marketing met its match in an age of increasingly skeptical younger consumers? What was once considered the most authentic marketing approach may be collapsing under the massive weight of greed, as influencers are devolving into glorified brand shills in the eyes of some Gen Z shoppers, and they’re shifting their approach to using […] The post The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainabilit

Consumer 94

Consumer Marketing Brand Branding 94

Mark My Words

JUNE 3, 2024

LBBOnline Mark Borkowski, founder of Borkowski PR Agency said, “Elections in the UK bring out the best in the great British media. Just Vote unites the passion and innovation of long time friend and partner Dale Vince, with the creative genius of Saatchi & Saatchi, who are always leading the zeitgeist of behavioural change. To generate cut through amongst the noise of all that is vying for the hearts, minds and eyeballs of our young people, is not an easy task, but one that it has never been

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Creativity Agency Media 60

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Landis PR

JUNE 3, 2024

By Brianne Miller Here at Landis, we’re lucky enough to be part of Public Relations Global Network. This is an association of 50+ agencies around the world that are all independently owned and operated – and experts in their region. That means that I can call my colleague Judy Kuramata at Integrate Communications in Tokyo to ask if she has any background on a journalist I’m pitching at the Wall Street Journal bureau there.

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