Mon.Jun 03, 2024

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Press Release Costs for 2024: Comprehensive Guide

Prowly

Navigating press release costs is a tricky task. Both writing and distribution highly influence the final quote, and there’s a lot of options to choose from. This article tries to answer the question: how much does a press release cost – and why? We’ll elaborate on: factors influencing press release costs press release distribution costs […] The post Press Release Costs for 2024: Comprehensive Guide appeared first on Prowly Blog.

Writing 104
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Adaptability and flexibility in PR crises: Tips and insights for maintaining agility

Agility PR Solutions

Public relations professionals understand the delicate dance of managing a brand’s image. But when a crisis erupts, meticulously crafted plans can be thrown into disarray. Negative headlines erupt, public sentiment sours, and the pressure to respond mounts. In these turbulent waters, adaptability and flexibility become the life rafts of effective crisis communication.

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#MediaMonday Update– Kerry Fehr-Snyder

HMA Public Relations

With her return to print journalism after eight years in audio, Kerry Fehr-Snyder, the editor of the Arizona Capitol Times and Yellow Sheet Report, is featured in this #MediaMonday update. Discover some of her favorite stories she has covered, what to expect from her publications, and much more in this blog post.

Print 104
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Crisis management: How to restore your company’s reputation after legal challenges

Agility PR Solutions

Almost every company deals with a crisis at some point in their years of operation. This often includes legal issues, too. Whether it’s litigation or non-compliance with certain business laws, legal challenges can take hold at any moment. The key is to always be prepared for such crises and know how to respond when they […] The post Crisis management: How to restore your company’s reputation after legal challenges appeared first on Agility PR Solutions.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Meet the Media: Alex Keenan, Associate Editor of Fleet Maintenance

Bianchi Biz Blog

I am an associate editor and I primarily work with Fleet Maintenance Magazine and Trailer-Body Builders Magazine , and I also occasionally contribute to FleetOwner magazine. In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. I also assist in copyediting our magazines and with event coverage depending on availability.

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Integrating SEO and B2B Tech PR for Maximum Impact

5W PR

The B2B tech landscape pulsates with the constant beat of innovation and competition, as businesses grapple for market share in this perpetually evolving space. Amid this digital joust, creating a niche and gaining brand visibility can resemble an uphill battle. However, a powerful fusion exists ready to be deployed: the strategic alignment of SEO and B2B tech PR.

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The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainability messaging

Agility PR Solutions

Has influencer marketing met its match in an age of increasingly skeptical younger consumers? What was once considered the most authentic marketing approach may be collapsing under the massive weight of greed, as influencers are devolving into glorified brand shills in the eyes of some Gen Z shoppers, and they’re shifting their approach to using […] The post The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainabilit

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This Campaign Proves Voting Is Hot AF

Mark My Words

LBBOnline Mark Borkowski, founder of Borkowski PR Agency said, “Elections in the UK bring out the best in the great British media. Just Vote unites the passion and innovation of long time friend and partner Dale Vince, with the creative genius of Saatchi & Saatchi, who are always leading the zeitgeist of behavioural change. To generate cut through amongst the noise of all that is vying for the hearts, minds and eyeballs of our young people, is not an easy task, but one that it has never been

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The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainability messaging

Agility PR Solutions

Has influencer marketing met its match in an age of increasingly skeptical younger consumers? What was once considered the most authentic marketing approach may be collapsing under the massive weight of greed, as influencers are devolving into glorified brand shills in the eyes of some Gen Z shoppers, and they’re shifting their approach to using […] The post The De-influencing Era: As social media’s purchase power escalates, Gen Z is becoming more skeptical of influencers and sustainabilit

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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PRGN Hong Kong Meeting 2024: Why meeting in person is still important

Landis PR

By Brianne Miller Here at Landis, we’re lucky enough to be part of Public Relations Global Network. This is an association of 50+ agencies around the world that are all independently owned and operated – and experts in their region. That means that I can call my colleague Judy Kuramata at Integrate Communications in Tokyo to ask if she has any background on a journalist I’m pitching at the Wall Street Journal bureau there.

Meeting 59