What possessed Rishi to announce his proposed vaping ban exclusively on LadBible
Mark My Words
FEBRUARY 10, 2024
People are asking me what possessed Rishi to announce his proposed vaping ban exclusively on LadBible. It’s such a baffling comms strategy that I can only guess. Despite serious concerns about the health hazards of children vaping, the policy itself isn’t an easy sell. Before becoming mired in culture war skirmishes, Rishi had signalled a return to laissez-faire pro-business conservatism; it’s hard to see how this policy, which has prompted a surge in ‘nanny state’ headlines, is consistent with
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