PRSay

AUGUST 16, 2024

Learn more about The Global Alliance for Public Relations and Communication Management, the confederation of the world’s major PR and communication management associations, organizations and institutions, here. Despite growing divisions in the United States and worldwide, there is broad agreement on the harmful impact of misinformation and disinformation, posing a significant challenge for both the communications profession and society at large.

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Trends Communications Ethics Corporate 154

Garrett Public Relations

AUGUST 16, 2024

Something has struck me as I’ve been talking to prospective clients recently. It seems as though a fair number of companies are relying on social media to get the word out about their news. As we discuss adding PR to their efforts, I’m surprised to learn that they’ve been using social media as […] The post Why Social Media Isn’t a Substitute for a PR Program appeared first on Garrett Public Relations.

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Social Media Media Company Publicity 138

Contently - Strategy

AUGUST 16, 2024

Facebook and Instagram are currently the go-to social networks for B2C marketers. But in the B2B space, LinkedIn is still king. And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. According to the Pew Research Center, 53% of college graduates use LinkedIn.

LinkedIn 98

LinkedIn Examples Branding Brand 98

Buzzstream

AUGUST 16, 2024

So you’ve got a great story to tell but don’t know who to tell it to. Even though journalists are still getting laid off at a high rate, pitching your story directly to a journalist is still the best way to get media coverage. But the days of mass, bulk pitching are far behind us. Finding the right journalists for your story is key to securing a media mention.

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How To Pitching Tourism Google 62

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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