Mon.Aug 05, 2024

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Why inclusiveness must be an imperative in PR and strategic communications

Agility PR Solutions

As communication professionals, we play a pivotal role in how organizations formulate messaging, frame stories, and shape corporate culture and public perceptions. Today, knowledge of and skills in inclusive communication strategies are indispensable qualifications for practitioners and leaders in the industry. The call to action should not only focus on the current industry standards, but […] The post Why inclusiveness must be an imperative in PR and strategic communications appeared fi

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Webinar Recap: Effective Communications Strategies for IR Pros

Notified

Investor relations professionals play a critical role in building trust and credibility with a wide range of stakeholders. From institutional investors to the retail audience (and even employees), effective communication is key to fostering strong relationships and achieving company goals.

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12 B2B customer retention strategies to boost loyalty

Agility PR Solutions

Customer retention is critical to any successful business strategy, particularly in the B2B sector. It focuses on maintaining long-term relationships with existing clients, ensuring they remain loyal to your products or services. In fact, improving customer retention by just 5 percent can lead to a 25-95 percent increase in profits. In this blog, we will […] The post 12 B2B customer retention strategies to boost loyalty appeared first on Agility PR Solutions.

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How to handle media inquiries: Protect your reputation during a PR crisis

Presspage

In this article, we’ll provide 3 practical tips on how to handle media inquiries and protect your reputation during a PR crisis. Let’s get started. Building relationships with journalists We could hardly provide tips about fielding your media inquiries without getting into the importance of building good relationships with journalists. Whether your company’s in business-as-usual or crisis-mode, the way you interact with journalists is a key part of managing how you’re portrayed in the media.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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New research shows the power creators and influencers will have this holiday season—and what creator-inspired consumers will be buying

Agility PR Solutions

The explosive growth of the Creator Economy, particularly over the last couple of years, is a clear signal that consumers want more avenues of professional content than just media and marketing—and with leading creators having a big influence on consumer behavior, especially the now-powerful Gen Z segment but significantly across all generations, influencer marketing is […] The post New research shows the power creators and influencers will have this holiday season—and what creator-inspire

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#MediaMonday – Nancy A. Shenker

HMA Public Relations

Happy #MediaMonday! Award-winning journalist Nancy A. Shenker joins us for a feature to share her passion for storytelling, writing for multi-location brands, local favorites and more in a new blog post. Read more!

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Strictly Come Dancing confirms first blind contestant

Mark My Words

The Guardian In July, Italian dancer Graziano Di Prima confirmed he was the second professional to leave Strictly amid a BBC investigation into his conduct on the show. He failed to deny kicking the TV personality Zara McDermott, with his spokesperson Mark Borkowski telling BBC News: “There is never a time when kicking or any sense of that is right.

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Beyond the Likes: A Content Creator’s Path to PR Adventure

The Hoffman Agency

It was an ordinary morning in 2017 when I woke up and checked my social media platform. I noticed a “100+” red-colored notification on my phone. To my surprise and shock, I discovered that my blog post titled “My Life as a High Schooler in California” had received over 1,000 likes and 50 comments. That moment marked the beginning of my journey as a content creator.

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Gurudev Ravi Shankar: Only happy people should lead the world.

Maxim Behar

The residence of the Indian Ambassador to Bulgaria, situated amidst the Boyana trails just below the mountain, is defined by its vast garden and spacious rooms. Still, both are too small this time to accommodate everyone coming to connect with this very special person. I've likely attended hundreds of meetings here over the years, but never has the interest been so great.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Maxim Behar: The world needs to know Bulgaria as an excellent investment destination

Maxim Behar

Host (Ivaylo Lakov): Good evening! You are watching "The World is Business" on Bloomberg TV Bulgaria. I am Ivaylo Lakov, and my guest tonight is Maxim Behar – founder and director of M3 Communications Group. He has been involved in communications for many years, which will be the topic of our conversation today. Let's talk a bit about communications and how information is shared from one place to another – from the idea of the Bulgarian brand to the women's boxing competition at the Olympics.