Sun.Aug 04, 2024

article thumbnail

6 ways to secure client data as a PR agency

Agility PR Solutions

Keeping your client’s data safe and secure should be one of your biggest priorities as an agency. Being an agency, it’s your job to protect your clients’ sensitive information, and if anything goes wrong, such as hacks or cyber threats, the buck stops with you. If you get this wrong, the consequences can be pretty […] The post 6 ways to secure client data as a PR agency appeared first on Agility PR Solutions.

Data 165
article thumbnail

Six in 10 of the world’s most influential comms leaders think AI is the communications industry’s biggest opportunity

Stuart Bruce

The PRovoke Influence 100 is always one of its most interesting annual features. It identifies the top 100 most influential in-house communicators around the world. … © Stuart Bruce - Six in 10 of the world’s most influential comms leaders think AI is the communications industry’s biggest opportunity was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communica

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 ways to turn a negative review into a positive PR opportunity

Agility PR Solutions

Your brand’s public relations strategy will likely be well-crafted to present an image reflecting your company values and priorities. Yet, for all the internal tactics you apply to this process, external factors can affect the integrity of your brand image. In the digital landscape, one of the most prevalent of these is negative reviews. A […] The post 3 ways to turn a negative review into a positive PR opportunity appeared first on Agility PR Solutions.

Internal 108
article thumbnail

Best Practices for PR Amplification

Axia PR

Maximizing the Impact of Your Company's Media Coverage Earning great media coverage is significant for any company. But the value of that coverage is actually in your ability to amplify it and reach your key stakeholders - prospective and current customers, and employees. There are several ways to amplify your coverage.

article thumbnail

The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

article thumbnail

The privacy-personalization conflict in AI-driven CX: Can brands have both highly targeted personalization and ultra-secure consumer data?

Agility PR Solutions

What a dilemma we have. Consumers want personalized messaging from brands, and they expect their data to remain secure and protected. But these two expectations have brought businesses to a conflicting crossroads of mutual exclusivity—the more personalized and targeted brand communications are, data privacy is likely to be more vulnerable. And the more secure the […] The post The privacy-personalization conflict in AI-driven CX: Can brands have both highly targeted personalization and ultr

Privacy 100