Agility PR Solutions

AUGUST 4, 2024

Keeping your client’s data safe and secure should be one of your biggest priorities as an agency. Being an agency, it’s your job to protect your clients’ sensitive information, and if anything goes wrong, such as hacks or cyber threats, the buck stops with you. If you get this wrong, the consequences can be pretty […] The post 6 ways to secure client data as a PR agency appeared first on Agility PR Solutions.

Data 171

Data Agency Brand Branding 171

Stuart Bruce

AUGUST 4, 2024

The PRovoke Influence 100 is always one of its most interesting annual features. It identifies the top 100 most influential in-house communicators around the world. … © Stuart Bruce - Six in 10 of the world’s most influential comms leaders think AI is the communications industry’s biggest opportunity was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communica

Communications 88

Communications Crisis Communications Crisis Reputation 88

Agility PR Solutions

AUGUST 4, 2024

Your brand’s public relations strategy will likely be well-crafted to present an image reflecting your company values and priorities. Yet, for all the internal tactics you apply to this process, external factors can affect the integrity of your brand image. In the digital landscape, one of the most prevalent of these is negative reviews. A […] The post 3 ways to turn a negative review into a positive PR opportunity appeared first on Agility PR Solutions.

Internal 114

Internal International Brand Branding 114

Axia PR

AUGUST 4, 2024

Maximizing the Impact of Your Company's Media Coverage Earning great media coverage is significant for any company. But the value of that coverage is actually in your ability to amplify it and reach your key stakeholders - prospective and current customers, and employees. There are several ways to amplify your coverage.

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Employee Company Media Web 71

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

AUGUST 4, 2024

What a dilemma we have. Consumers want personalized messaging from brands, and they expect their data to remain secure and protected. But these two expectations have brought businesses to a conflicting crossroads of mutual exclusivity—the more personalized and targeted brand communications are, data privacy is likely to be more vulnerable. And the more secure the […] The post The privacy-personalization conflict in AI-driven CX: Can brands have both highly targeted personalization and ultr

Privacy 105

Privacy Data Consumer Brand 105