Agility PR Solutions

AUGUST 18, 2024

Have you ever watched a movie because lots of other people praised it? We all have, at some point or another. If many people are doing something, it must be great, right? Well, this is what social proof is all about. From a marketing POV, it provides evidence of the popularity or usability of a brand […] The post 6 ways to use social proof to build trust and boost sales—and how to measure the impact appeared first on Agility PR Solutions.

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Agility PR Solutions

AUGUST 18, 2024

Let it be officially said: the era of Big AI has arrived, evident in the deeper-pockets investments many businesses are now making in the revolutionary (yes, AI is worthy of the buzzword) and powerful technology. New research from tech consulting firm Searce shows an early but significant group of companies in the US and UK […] The post Big AI is here: Many businesses in the US and UK are upping their investments to $25 million this year, despite privacy and talent concerns appeared first

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Agility PR Solutions

AUGUST 18, 2024

Answer this quick “yes or no” question: Does it not feel like you could do so much more and make your business reach such great heights if you could tap into actual customer insights and not just the fluffy stuff you get in surveys (or the standard market research techniques)? If your answer is “yes,” […] The post 5 innovative customer research methodologies that extend beyond surveys and feedback forms appeared first on Agility PR Solutions.

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