Mon.Dec 16, 2024

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Influencer Marketing: Trends, Challenges, and the Future of Social Commerce

Ronn Torossian

Social commerce and long-term influencer partnerships are transforming digital marketing, offering new ways to connect brands with audiences through authentic, seamless experiences. The post Influencer Marketing: Trends, Challenges, and the Future of Social Commerce appeared first on.

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The power of PR in promoting unique brands—4 effective strategies

Agility PR Solutions

In a competitive market, public relations is a critical component of establishing brand identity, nurturing trust, and increasing visibility. For businesses offering niche products or services, PR can amplify their reach, connect with target audiences, and ensure sustained growth. What Makes PR Essential? PR assists businesses in navigating the competitive marketplace by providing customized communication […] The post The power of PR in promoting unique brands4 effective strategies first a

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#MediaMonday – 2024 in Review

HMA Public Relations

With the end of 2024 approaching, we are sharing all of our #MediaMonday features of the year in one post. Meet the media, hear their stories and learn more about their work in these past features! Take a look!

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Steering through the storm: Why PR strategies are crucial for navigating crises

Agility PR Solutions

In todays hyper-connected world, a single misstep can cascade into a full-blown crisis, leaving brands scrambling to protect their reputations. From product recalls to data breaches, the stakes have never been higher. However, a well-executed crisis PR management strategy isnt just about damage control, its about turning challenges into opportunities to build trust and resilience. […] The post Steering through the storm: Why PR strategies are crucial for navigating crises first appeared on

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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The Ultimate Checklist for a Flawless AGM

Notified

Annual general meetings (AGMs) arent just a box-ticking exercise - theyre a key moment to connect with shareholders, share updates and build trust. But pulling off an AGM is no small task. From managing schedules to ensuring everything runs smoothly, theres a lot to juggle.

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Future-Proof Your PR Agency: 2025 Trends You Need to Know

Notified

Shifting client and audience expectations, new tools and smarter strategies - all of these things are transforming how public relations agencies work and deliver value. Whether youre in agency leadership, or an account team, it's essential to understand these changes and how to adapt.

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Strictly winner Chris McCausland set to ‘rake in a whopping £1M’ with TV deals and has already added 100 EXTRA dates to his comedy tour

Mark My Words

Daily Mail PR expert Mark Borkowski told the publication: ‘He hasn’t just danced his way to the bank, he’s carried Strictly there with him turning a potentially disastrous serious into a glittering headline-grabbing redemption arc’ ‘As a blind comedian, he’s shattered expectations and delivered a victory that eels both groundbreaking and natural, proving talent and charisma are what truly captivate an audience’ Before adding: ‘Strictly just polishe

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To Build Relationships, Be Your Authentic Self, Gen-Z Influencer Brandy Star Merriweather Says

PRSay

When she was growing up, Brandy Star Merriweathers family moved around a lot. She was an extrovert who quickly discovered a passion for communications. I was always involved in student council, she remembered. I was the girl who did the announcements in the morning, The Pledge of Allegiance. I was always utilizing my voice and amplifying others voices, advocating for others.

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Revolutionizing workplace learning: The emerging role of AI in corporate training

Agility PR Solutions

Corporate training has always played a role in employee development. Such training helps organizations build the skills needed to lead toward success. Employees learn differently, have various experience levels, and work toward varying career goals, so one-size-fits-all training cannot work entirely. As companies grow globally, adopt remote work, and navigate rapid technological changes, training programs […] The post Revolutionizing workplace learning: The emerging role of AI in corporate

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Leveraging Data-Driven Insights for Effective SaaS Customer Acquisition

5W PR

In today’s rapidly evolving SaaS landscape, the ability to acquire and retain customers is paramount to business success. While traditional marketing tactics may still hold some value, a data-driven approach offers a more precise and effective way to attract and convert potential customers, which usually means working with a SaaS digital marketing agency.

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