Agility PR Solutions

NOVEMBER 6, 2023

Putting together a successful PR event comes with a lot of pressure. The event should at once be fun and unique while still providing the expected business bullet points. Striking the right balance and getting the full benefits out of your PR event will build your brand’s reputation and serve as a launching point for […] The post 3 tips for getting maximum return on your PR events appeared first on Agility PR Solutions.

Reputation 125

Reputation Publicity 125

Prowly

NOVEMBER 6, 2023

Isn’t the year 2023 the year of artificial intelligence? Sure it is. In a time when technology plays a pivotal role in shaping our world, AI journalists lead the way in exploring its effects and possibilities. AI can prove highly advantageous for your Public Relations activities and we’re here to provide our assistance with the […] The post Top AI Journalists and Reporters – The 2023 List appeared first on Prowly Magazine.

Report 104

Report Technology Publicity Media 104

Agility PR Solutions

NOVEMBER 6, 2023

When it comes to building successful PR campaigns, choosing which media channels to focus on plays a critical role. In today’s digital era, traditional media channels are no longer the sole players. The rise of digital media and social platforms has opened up new avenues for effective communication and audience engagement. The takeaway? Understanding the […] The post The pros and cons of targeting different media channels with your PR campaigns appeared first on Agility PR Solution

Media 117

Media Communications Publicity 117

HMA Public Relations

NOVEMBER 6, 2023

Happy #MediaMonday! This feature comes to us from Alicia Haygood, the owner/publisher of Scottsdale City Lifestyle Magazine and the creator/host of the Scottsdale Vibes Podcast. Meet Alicia in this post.

Meeting 103

Meeting Media 103

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

NOVEMBER 6, 2023

In an age of multiple ways to engage and connect with consumers, advertising seems to have the biggest challenge, especially with younger consumers who prefer to learn about brands and products from what they consider more authentic sources like influencers and peers (via online reviews). So which methods are advertisers using to reach this and […] The post New research reveals perceptions of ad effectiveness by age appeared first on Agility PR Solutions.

Advertising 110

Advertising Advertising Consumer Branding 110

Agility PR Solutions

NOVEMBER 6, 2023

Everybody knows the risks of reckless AI deployment by now, and that brands and businesses around the world are significantly challenged to use it responsibly, but feel they have no recourse but to move forward anyway in fear of getting left behind as the tech progresses. New research from talent and tech solutions firm Harvey […] The post Tech leaders admit shortfalls in AI preparedness: It’s their top concern, but only 15 percent say they’re prepared for generative AI demands appeared fi

Branding 110

Branding Brand Trends Publicity 110

NewsWhip

NOVEMBER 6, 2023

Monitoring news and social media can be a daunting task, but when you’re working for a multinational company as large as Shell there is never any shortage of topics to track. Given the company’s involvement in everything from oil & gas production to electric vehicle charging, small issues or misinformation being spread on social channels can manifest into full crises if left unchecked.

Trends 78

Trends Data Tools Resources 78

Institute for Public Relations

NOVEMBER 6, 2023

IPR is featuring research and some of the many Indigenous pioneers who have had an impact on the field of public relations in celebration of Native American Heritage Month. The Center for Native American Youth (CNAY) researched the priorities and day-to-day experiences of Native American youth across North America.

Survey 59

Survey Publicity Government Education 59

Institute for Public Relations

NOVEMBER 6, 2023

For businesses, political risk isn’t just the threat of new regulations or higher taxes. It’s also risk associated with the uncertainty of government actions, partisan politics, and, of course, election outcomes.

Public Affairs 52

Public Affairs Government Survey Course 52

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media