Sun.Mar 31, 2024

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Media monitoring in focus: How to make the most of PR clippings

Agility PR Solutions

Ever find yourself securing brilliant pieces of coverage, only to hit a dead end when it comes to figuring out the impact they actually have? We get it. It’s not always easy to quantify the results of your hard work in tangible ways. You might find yourself asking: how do we know if our social […] The post Media monitoring in focus: How to make the most of PR clippings appeared first on Agility PR Solutions.

How To 110
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The cybersecurity threat landscape is evolving rapidly—and just 3 percent of businesses globally are prepared: New Cisco report offers a deep dive

Agility PR Solutions

Businesses are poised to turn the corner this year on the road to AI Maturity, but e-predators are also amping up their malicious sophistication, and posing threats now that could catch nearly all companies and IT departments with their guards down. New research from Cisco reveals that only three percent of organizations across the globe […] The post The cybersecurity threat landscape is evolving rapidly—and just 3 percent of businesses globally are prepared: New Cisco report offers a deep

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9 ways micro-moments can positively impact your brand awareness strategy

Agility PR Solutions

Do you reach out to your phone in the middle of a task for leisure-scrolling on Instagram, a quick fact-checking on the internet, or to see the latest deals on online stores? These are micro-moments. If used correctly, they can be an effective marketing tool. People are bombarded with information online through reels, tweets, and […] The post 9 ways micro-moments can positively impact your brand awareness strategy appeared first on Agility PR Solutions.

Strategy 105
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Three quarters of marketers are increasing investment in generative AI creator content in 2024

Agility PR Solutions

As the Creator Economy continues to flourish, and as generative AI ushers in shifts in the way content is created and presented, new research from global creator agency Billion Dollar Boy explores this alignment to assist brands in understanding how generative AI is impacting the sector and the future of influencer marketing and advertising strategies. […] The post Three quarters of marketers are increasing investment in generative AI creator content in 2024 appeared first on Agility PR So

Marketing 100
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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.