Agility PR Solutions

NOVEMBER 11, 2024

A 2022 Civic Science survey found that 74% of people who reported burnout symptoms tried to treat them with digital detox. It’s no wonder, as the concept of digital detox has gained significant traction, especially in the aftermath of the pandemic, alongside more extreme movements, such as the Chinese ‘lying flat’ ideology. With many people […] The post Digital detox: How brands can embrace and navigate this mental health trend appeared first on Agility PR Solutions.

Trends 114

Trends Branding Brand Survey 114

PRSay

NOVEMBER 11, 2024

What do journalists hate most about pitches and releases? Information that’s not relevant to their audience, according to Greentarget. So what’s relevant to journalists’ audience? When the St. Louis Post Dispatch asked their audience members who or what was most important to them, editor Dick Weiss says, “Their answer was surprising. Many did not say their families, children or God.

Report 95

Report Writing Engineering Study 95

Agility PR Solutions

NOVEMBER 11, 2024

In an era where information travels at lightning speed, the importance of effective communication during a crisis has never been clearer. Businesses are inevitably faced with crisis—whether it’s a public relations disaster, a product recall, or a scandal involving key personnel. How companies communicate during these critical moments can determine their survival and reputation in […] The post Navigating crisis: The role of PR and communication is not just damage control appeared first on A

Crisis 100

Crisis Communications Travel Reputation 100

5W PR

NOVEMBER 11, 2024

In today’s competitive hospitality landscape, boutique hotels offer a unique charm that sets them apart from the cookie-cutter offerings of large hotel chains. By leveraging their distinctive qualities, boutique hotels can attract discerning travelers seeking personalized experiences and a sense of place. Highlight Unique Selling Points Emphasize the individualized attention and care the guests can expect.

Hotels 78

Hotels Local Travel Marketing 78

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

NOVEMBER 11, 2024

The evolution of digital marketing has reached a new milestone with Google’s SynthID, an open-source text watermarking technology. Research by the Content Marketing Institute showed that more than three-quarters (79 percent) of tech marketers use AI compared with 72 percent of B2B marketers as a whole and only 58 percent of enterprise marketers. At a […] The post Google’s SynthID: Why it’s a game-changer for marketing in the AI era appeared first on Agility PR Solutions.

Enterprise 94

Enterprise Marketing B2B Google 94

Agility PR Solutions

NOVEMBER 11, 2024

Cyberattacks have long been a key concern for every business operating via the web. Year after year, the volume of cyberattacks has increased significantly. According to stats, there were around 2,365 cyberattacks in 2023. Moreover, a data breach in 2024 can cost a business an average of $4.88 million. The question is: how can a […] The post 6 ways to build an effective cybersecurity PR strategy appeared first on Agility PR Solutions.

Strategy 94

Strategy Web Data Publicity 94

Notified

NOVEMBER 11, 2024

Our recent webinar featured expert insights from Gini Dietrich , CEO and Founder of Spin Sucks, and Adam Christensen , Chief Marketing Officer at Notified.

Analytics 67

Analytics How To Marketing Measurement 67

HMA Public Relations

NOVEMBER 11, 2024

In observance of Veterans Day, HMA Public Relations will be closed on Monday, Nov. 11. We honor and thank all veterans for their dedication and sacrifice to our country—today and every day.

Publicity 52

Publicity 52