Agility PR Solutions

APRIL 14, 2024

As dynamic as AI’s impact on business has been, the wunderkind tech can only perform as well as the available data will allow—and this is the pain point companies are facing at this stage of the AI game. New research from customer engagement platform Twilio reveals that even though brands and businesses are successfully using […] The post Consumer data shortfalls now the biggest obstacles to AI performance: Most spend more on personalized CX, but few brands are capable appeared first on Ag

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Data Consumer Brand Branding 110

PR Fuel

APRIL 14, 2024

According to the U.S. Chamber of Commerce, 2023 saw a record-breaking surge of new business applications totaling 5.5 million. In the dynamic landscape of entrepreneurship, crafting an effective brand promotions campaign and developing a solid. Read More The post 10 Common Mistakes Most New Businesses Make When Creating a Brand Promotions Campaign appeared first on eReleases.

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Brand Branding Blogging Marketing 105

Agility PR Solutions

APRIL 14, 2024

For business leaders today, developing effective people management skills is essential to help keep your business ahead of its competition. A good manager looks after the interests of the company as well as its personnel, wearing many hats to care for many things. Traditionally, managers only performed in supervisory roles. However, today’s dynamic work environment […] The post Today’s leaders in focus: Tips for developing effective people management skills appeared first on Agility PR Sol

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Company Trends Publicity 105

Axia PR

APRIL 14, 2024

Grab journalists' attention, spark engagement, and get your messages opened with these tips. Getting the attention of a busy journalist is the first and most crucial step to ensuring your message stands a chance against the competition to earn media coverage. With some strategic planning and tested best practices, you can craft email subject lines that grab attention and get your pitch past the first step.

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Pitching Writing Media 71

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

Agility PR Solutions

APRIL 14, 2024

Measuring PR success for your business is one of the fundamental steps you want to ensure as a PR professional or marketing manager. Tracking PR metrics lets you learn whether and how your PR efforts align with the business goals. So, what exactly do you measure here? To be more precise, calculating PR ROI involves […] The post Measuring PR ROI: Best practices, key metrics and top tools for demonstrating value appeared first on Agility PR Solutions.

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Measurement Tools Marketing Publicity 105

Agility PR Solutions

APRIL 14, 2024

In the digital age, when we think of innovation, we tend to think of technology as this is the arena in which the most meaningful innovations seem to happen—and by that association, it seems logical to think of tech itself as the most innovative industry. But new research reveals that this is not so—a new […] The post 2024’s leading brand innovators: Research finds CPG brands are far outpacing tech brands in innovation appeared first on Agility PR Solutions.

Brand 100

Brand Branding Technology Industry 100

Agility PR Solutions

APRIL 14, 2024

The bleak truth is that no industry is safe from gender disparity, even in these progressive times, but it’s not necessarily clear what the core causes are of these situations (besides good ‘ol antiquated thinking, of course). But eye-opening new research from tech industry-focused nonprofit Women in CyberSecurity (WiCyS) not only reveals the state of […] The post Women in industry: Gender disparity in cybersecurity explored in new research appeared first on Agility PR Solutions.

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Industry Nonprofit Course Trends 94