Prowly

NOVEMBER 24, 2023

Your brand doesn’t exist in a vacuum. Every mention of your brand online, known as a ‘brand mention,’ plays a crucial role in shaping your reputation and visibility. Understanding and tracking these mentions could mean the difference between a thriving brand and one that’s struggling to capture attention. In this article, we’ll dive into the […] The post What Are Brand Mentions and How to Track & Analyze Them appeared first on Prowly Magazine.

Branding 104

Branding Brand How To Reputation 104

5W PR

NOVEMBER 24, 2023

Artificial Intelligence (AI) has become increasingly integrated into various aspects of our lives, from healthcare to hiring processes, offering the promise of efficiency, accuracy, and convenience. However, the technology isn’t immune to one significant challenge – bias. Bias in AI can manifest as racial, gender, or other forms of prejudice that can have far-reaching implications.

Healthcare 78

Healthcare Guidelines How To Ethics 78

The Hoyt Organization

NOVEMBER 24, 2023

Consumers are presented a daily barrage of misleading advertising. They seek authentic and meaningful connections with brands and are no longer swayed solely by glitzy advertising or grandiose promises. They crave genuineness, social responsibility, and a sense of shared values. Aside from consumer values changing, a new generation (Gen Z) has entered the marketing landscape.

Storytelling 59

Storytelling Publicity Consumer Advertising 59