Mon.Mar 25, 2024

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Senior lawyer says it is unethical not to use AI

Stuart Bruce

The second most senior judge in England and Wales has said that lawyers may soon have to use artificial intelligence as it is potentially unethical … © Stuart Bruce - Senior lawyer says it is unethical not to use AI was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

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Shopping under the influence: The fundamental role that influencers and creators now play in the modern consumer’s buyer journey

Agility PR Solutions

At a time when consumers are desperately seeking authenticity from brands and businesses, influencers and other content creators are gaining power across all age groups—new research from creator management platform GRIN finds that three out of four of 1,000 shoppers surveyed have purchased a product or service because an influencer recommended it, highlighting how influencer […] The post Shopping under the influence: The fundamental role that influencers and creators now play in the modern

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The Manifest Hails 5W Digital (HOW) as one of the Most-Reviewed TikTok Marketing Agencies in New York

5W PR

While many social media platforms are rising in popularity today, nothing can come close to the success of TikTok in this space. It has been the go-to app for almost all demographics, and businesses are now utilizing the app as an extension of their digital marketing and advertising efforts. Learn more about the best techniques and strategies involving TikTok marketing today with the help of our team at 5W Digital (HOW).

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AI mastery for entrepreneurs: Strategies to maximize business potential

Agility PR Solutions

A recent survey by The Small Business and Entrepreneurship Council (SBEC) found that 48 percent of small businesses incorporated AI tools in the last year. Notably, 93 percent of owners acknowledge the cost-effective benefits, resulting in hundreds of billions of dollars in annual savings. The business investment experts at Oxford Capital have outlined the optimal […] The post AI mastery for entrepreneurs: Strategies to maximize business potential appeared first on Agility PR Solutions.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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What I Learned at Jobs that Aren’t On My Resume

Culpwrit

By Max Stewart At a certain point in your career, not every job is relevant to the story that your resume tells. At work, you are the sum total of your experiences and what you’ve learned from them, so what did your first jobs teach you? I’m mid-career right now but when I was… Continue reading What I Learned at Jobs that Aren’t On My Resume The post What I Learned at Jobs that Aren’t On My Resume appeared first on Culpwrit.

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A Guide To Successful Healthcare Public Relations Strategies

The Hoyt Organization

It is essential to ensure the quality of the content by fact-checking and proofreading beThe healthcare industry is one of the world’s most important and rapidly expanding industries. With constant advancements in medicine and technology, healthcare organizations must have effective communication strategies to reach and engage with their target audience.

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PR and emerging tech: Utilizing blockchain for PR transparency and trust

Agility PR Solutions

Today, almost every active internet user has heard the magical word “blockchain.” For many, it has a strong and exclusive association with cryptocurrencies. But no, blockchain is not just for Bitcoin and crypto geeks. Some are already actively using this technology to improve certain business processes in various fields, from finance to medicine.

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What Kate video tells us about royal strategy

Mark My Words

BBC News But there’s no doubt there has been real shock at how virulent and unkind social media and some global media outlets have been over the past months. As several people with an understanding of Palace public relations put it to me, it’s been the worst example of it ever. PR guru Mark Borkowski says communications for the royals is “the most difficult job in the world… you have good days and bad days”, but that the princess’ statement “settles everything

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#MediaMonday- Nico Simino

HMA Public Relations

The latest #MediaMonday feature is sourced from our Public Relations Global Network partner, Fearey. Meet Nico Simino, assignment editor at King 5 television station in Seattle in this post. Take a look!

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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What Catherine, Princess of Wales, says between the lines in her video

Mark My Words

Washington Post Catherine’s prerecorded video also directly credited its broadcaster and filmer, BBC, perhaps a “visible sign it was done independently,” Hewson said. The video is a far cry from Buckingham Palace’s brief statement in February announcing King Charles III’s cancer diagnosis. British publicist Mark Borkowski said the grander gesture was necessary: “If it had been a statement, no one would have believed it, and many of the crazy rumors would have carried on percolating.

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Top 5 Visual Trends Shaping Marketing Strategies

Contently - Strategy

Visual trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Sometimes, that feedback is good, and other times, not so much. As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates.

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Recent reports have claimed Bianca’s family in Australia are concerned that the model is being forced to parade herself in the revealing outfits

Mark My Words

The Sun However it was recently claimed that Bianca is more than on board with Kanye’s plans. PR Guru Mark Borkowski told Dailymail.com: “Kanye understands outrage and is trying to break the Internet. “I think a lot of people are starting to feel rather uncomfortable, despite everything he’s said, about that he feels he can do whatever he wants with his partner. “There is a line here drawn between those who believe this is control and those who believe that this wom

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Negative reviews can cost you up to 700 clients a year

Reputation Antistress by Sergii Bidenko

When you are scolded, you feel insulted. However, your response to an insult in business should be handled differently than you might want to in your daily life. Why companies need reviews How do reviews that “stick” to your social media accounts, Google Business Cards, catalogues, and service apps affect the business? A print shop changed a paper supplier.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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What Kate video tells us about royal strategy

Mark My Words

MSN Charles Anson, former press secretary to Elizabeth II, told the BBC that “getting the right sort of sequence of information is a very difficult thing to do in the internet age” But the princess’s video “was absolutely right in terms of telling the public at the same time as creating a bit of an area of protection for the family” But there’s no doubt there has been real shock at how virulent and unkind social media and some global media outlets have been ov

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Will Kate Middleton and Prince William Share a Birthday Photo for Prince Louis Following Controversy?

Mark My Words

The People With the legitimacy of images released by the royal family now called into question, London-based public relations and crisis communications expert Mark Borkowski tells PEOPLE that such distrust is “damning” for the royal brand. “The difficulty now is because there is so little information about what’s happening to Kate, if they were going to project things are all normal in this way — with a photo that is now deemed to be fake — it is pretty damning about the flound