Agility PR Solutions

NOVEMBER 30, 2024

Traveling to Japan and Korea offers a fascinating look at how neighboring countries can share similarities yet maintain distinct cultural identities. From serene tea ceremonies in Kyoto to the electric buzz of Seoul’s K-pop scene, these two countries present a blend of shared history and unique appeal that captivates every traveler. But beyond the traveler’s […] The post Comparative travel: How Japan and Korea’s cultures differ and blend—tips for travel PR appeared first on Agility P

Travel 78

Travel 78

Mindful Marketing

NOVEMBER 30, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Coca-Cola has a long history of very memorable holiday ads, from its iconic Coke-swigging Santa to the surprisingly peaceful polar bears. This year’s campaign seeks to capture similar feelings of goodwill, warmth, and cheer but this time with AI-generated output, which raises the question: Should the company that’s touted its product as the real thin

Advertising 72

Advertising Advertising Ethics Technology 72