Tue.Mar 05, 2024

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Planting Hope: A Journey From Prison to Purpose with Cheryl Armstrong

PR for Anyone

Cheryl Armstrong is a former inmate who through perseverance, dedication, and determination, has turned her life around after being incarcerated at the age of 16 and serving 26 years in prison before being released through a program that doesn’t allow minors to be sentenced to life in prison. She has a Master’s Degree in Humanities, Founded the Plant Your Energy organization – a company in pursuit of inspiring others in need, and authored a book titled, “ Plant Your Energy: Face Your Demo

Energy 130
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The pace of AI announcements in PR software slows [PR Tech Sum 52]

Sword and the Script

Propel rolls our new UX, AI plugins for email; Meltwater signs Microsoft for monitoring; Onclusive wrestles with a cyberattack and outage The last 60 days have been pretty slow in terms of news from the PR software vendor community. I skipped this monthly column in February because there wasn’t anything to write about. A similar quiet period occurred at the same time last year – between January and March.

Software 123
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Unlocking Gen Z’s secrets: New research seeks to unravel the mystique of this digitally adept, bleakly hopeful, but powerful spending group

Agility PR Solutions

It’s long been misunderstood what drives the decisions of Generation Z, the most elusive group of consumers that baffled marketers have seen yet. But now that they hold the position as the second-largest generation and have become a formidable force shaping current and future market trends—not to mention wielding a substantial $360 billion in buying […] The post Unlocking Gen Z’s secrets: New research seeks to unravel the mystique of this digitally adept, bleakly hopeful, but powerful spen

Groups 117
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How to Tell Your Company’s Innovation Story

Stern + Associates

A compelling corporate innovation story represents a valuable opportunity to differentiate from competitors, educate investors, galvanize employees and attract prospective new talent. Your company may be a powerhouse of innovation, but getting that story told effectively requires a sound plan. Here’s a four-part, questions-based strategy for shaping and telling your company’s story in effective ways. 1.

How To 110
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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Unveiling the missing ingredient for your brand’s organic growth

Agility PR Solutions

In today’s rapidly evolving digital landscape, organic growth remains crucial for brands seeking sustainable success. However, navigating the complexities and intersections of each ingredient—content, search engine optimization (SEO), social, and more—while earning trust signals presents significant challenges. That’s where digital PR comes in.

SEO 113

More Trending

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6 trends and innovations in competitive media reporting: What to watch for in 2024

Agility PR Solutions

The world of media and communications is constantly changing. So, staying ahead of the curve is crucial for businesses looking to maintain a strong and positive brand presence–and they can, with competitive media reporting. This strategy provides companies with a lens through which they can look over and understand their media landscape. In this article, […] The post 6 trends and innovations in competitive media reporting: What to watch for in 2024 appeared first on Agility PR Solutions.

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Coffee with a Journalist: Daysia Tolentino, NBC News

OnePitch

Daysia Tolentino is the culture and trends reporter at NBC News. Daysia covers the latest Internet happenings from pop culture to social media.

Trends 92
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Join me in DC April 29th!

Katie Paine's Measurement Blog

Master Communication Measurement Success With Measurement Queen Katie Delahaye Paine March 19, 2024 1:00 pm EDT – 3:00 pm EDT Gain insights into best practices for PR measurement with communications research and measurement pioneer, Katie Delahaye Paine. During this impactful session, you will learn about measuring holistic communications campaigns- setting measurable objectives and pulling data from a variety of sources using a combination of tools based on target audiences.

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Content Marketing for Financial Institutions: 5 Examples of Content Done Well

Contently - Strategy

Flashier B2C brands often muscle their way to the center of the marketing stage, showing off products and services that people love shopping for. But finance content doesn’t have to be far from the excitement—after all, it takes budgeting know-how to afford those pricey shoes. Believe it or not, financial content for a bank can be fertile ground for creativity.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.