Mon.Aug 12, 2024

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Navigating media saturation: 7 innovative PR strategies for cutting through the noise

Agility PR Solutions

Today, the average person is exposed to more than 400 ads per day. This makes it increasingly challenging for brands to stand out. With so much content vying for attention, consumers can’t engage with everything they see. The sheer volume of information has led to a significant decline in human attention spans, which have dropped […] The post Navigating media saturation: 7 innovative PR strategies for cutting through the noise appeared first on Agility PR Solutions.

Strategy 110
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#MediaMonday – Peter Corbett    

HMA Public Relations

Back in 2010, we featured the incredible journalist Peter Corbett. Now, it's time to see what’s new in his world in the latest #MediaMonday feature! From his latest writing ventures to personal fun facts, catch up with Peter in this update.

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Smart strategies for writing paid social media marketing objectives

Agility PR Solutions

Paid social media marketing is essential for reaching your business goals. By setting clear and specific objectives, you can guide your efforts, allocate resources carefully, and measure the success of your campaigns. This article will help you understand the different types of paid social media marketing objectives, why they are important, and how to set […] The post Smart strategies for writing paid social media marketing objectives appeared first on Agility PR Solutions.

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Building Awareness and Trust in the Cybersecurity Industry with Cyber Tech PR

5W PR

The digital age has ushered in a new era of opportunity and connection. Yet, this interconnectedness comes with a lurking shadow: cyber threats. Data breaches, malware attacks, and online scams plague individuals and businesses alike, eroding trust in the very technology that empowers society. In this landscape, the cybersecurity industry plays a critical role in safeguarding digital assets and infrastructure.

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Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

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The chatbot’s Achilles’ heel: More than half of US businesses use AI in customer service, but the biggest obstacle remains the same—winning consumer trust

Agility PR Solutions

Trust has been generative AI’s most formidable foe since the wunderkind tech first became a business tool. Consumers just can’t seem to cross that bridge when it comes to customer service, even with the businesses they’ve known and trusted for years. Chatbots got off to an inauspicious start with shoppers, and although they have progressed […] The post The chatbot’s Achilles’ heel: More than half of US businesses use AI in customer service, but the biggest obstacle remains the same—winning

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We Tested 20+ AI PR Tools, So You Don’t Have To

Buzzstream

AI is here to stay. It’s time to embrace it. AI tools can save time and energy and, in many cases, improve our PR campaigns and workflows. But there are over 79,000 AI-powered companies, as per Tracxn. So, how do you even start finding apps that work for you? Luckily, I tested most of the top tools listed on other ranking posts to save you the trouble.

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Delta Airlines Cautionary Tale: A Case Study in The Crucial Role of PR in Reputation Management  

5W PR

Reputation management and business continuity planning has become a cornerstone of successful business strategy. Cybersecurity attacks and data breaches have long been at the forefront of crisis preparedness plans, but as companies become more dependent on technology, the scope of potential crises has expanded. IT outages, once a secondary concern, are now at the top of the list for scenario planning, particularly for companies that rely heavily on technology for scale, speed, and safety.