Mon.Aug 12, 2024

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Navigating media saturation: 7 innovative PR strategies for cutting through the noise

Agility PR Solutions

Today, the average person is exposed to more than 400 ads per day. This makes it increasingly challenging for brands to stand out. With so much content vying for attention, consumers can’t engage with everything they see. The sheer volume of information has led to a significant decline in human attention spans, which have dropped […] The post Navigating media saturation: 7 innovative PR strategies for cutting through the noise appeared first on Agility PR Solutions.

Strategy 104
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#MediaMonday – Peter Corbett    

HMA Public Relations

Back in 2010, we featured the incredible journalist Peter Corbett. Now, it's time to see what’s new in his world in the latest #MediaMonday feature! From his latest writing ventures to personal fun facts, catch up with Peter in this update.

Writing 70
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Smart strategies for writing paid social media marketing objectives

Agility PR Solutions

Paid social media marketing is essential for reaching your business goals. By setting clear and specific objectives, you can guide your efforts, allocate resources carefully, and measure the success of your campaigns. This article will help you understand the different types of paid social media marketing objectives, why they are important, and how to set […] The post Smart strategies for writing paid social media marketing objectives appeared first on Agility PR Solutions.

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We Tested 20+ AI PR Tools, So You Don’t Have To

Buzzstream

AI is here to stay. It’s time to embrace it. AI tools can save time and energy and, in many cases, improve our PR campaigns and workflows. But there are over 79,000 AI-powered companies, as per Tracxn. So, how do you even start finding apps that work for you? Luckily, I tested most of the top tools listed on other ranking posts to save you the trouble.

Tools 62
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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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The chatbot’s Achilles’ heel: More than half of US businesses use AI in customer service, but the biggest obstacle remains the same—winning consumer trust

Agility PR Solutions

Trust has been generative AI’s most formidable foe since the wunderkind tech first became a business tool. Consumers just can’t seem to cross that bridge when it comes to customer service, even with the businesses they’ve known and trusted for years. Chatbots got off to an inauspicious start with shoppers, and although they have progressed […] The post The chatbot’s Achilles’ heel: More than half of US businesses use AI in customer service, but the biggest obstacle remains the same—winning

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#MediaMonday – Scott Laird

HMA Public Relations

Today’s #MediaMonday features the talented writer Scott Laird! Scott shares how he got his start in media, discusses the outlets he writes for, including Condé Nast Traveler and Fodor’s Travel Guide, and reveals some fun facts. Take a look!

Travel 58
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Building Awareness and Trust in the Cybersecurity Industry with Cyber Tech PR

5W PR

The digital age has ushered in a new era of opportunity and connection. Yet, this interconnectedness comes with a lurking shadow: cyber threats. Data breaches, malware attacks, and online scams plague individuals and businesses alike, eroding trust in the very technology that empowers society. In this landscape, the cybersecurity industry plays a critical role in safeguarding digital assets and infrastructure.