PR Job Coach

APRIL 23, 2010

'No doubt about it, this economy is the one of the worst for job hunters in many years. What used to take days and weeks is now taking months and years. Despite the good news in The Wall Street Journal on Monday April 19 about hiring of young engineers in Silicon Valley, by and large the outlook for old and young alike is abysmal. Anecdotally and otherwise, I am constantly hearing stories of incredible age discrimination in today’s job market.

Creativity 115

Creativity LinkedIn Engineering Web 115

Bad Pitch Blog

APRIL 12, 2010

'We received the following words of wisdom from The University of Washington''s Director of News & Information, Bob Roseth: "I’ve always said that boilerplate is fine if you’re from Purdue; anywhere else it’s just empty words." OK, that read''s a bit out of context without the link to a news release in which the boilerplate is longer than the (soft) news.

Brand 48

Brand Branding Marketing 48

Bad Pitch Blog

APRIL 6, 2010

'A true capitalist will tell you the definition of business is someone out there waiting to steal your customers. If you’re a big company, it may be the little guy you go “feh” to who seems content picking up scraps from your table but really has a far bigger appetite. And if you’re the small guy, you may be thinking your lunch doesn’t have appeal to the biggies until the day you wake up starving to death.

Consumer 41

Consumer Pitching Twitter Blogging 41

Bad Pitch Blog

APRIL 22, 2010

'Malcolm McLaren passed away several days ago and as you may know he invented punk. As a guy who is a punk follower from way back when , I followed his career avidly. But I think MM''s greatest invention was Sex Pistols which, if you think about it or take a listen, was a band that wasn''t great musically yet was so raw that if you got a whiff of it you needed to have more.

Marketing 56

Marketing Corporate Industry Twitter 56

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching